Instagram vs MePic-AI Photo Video Generator

Instagram

Instagram, Inc.
App Store
$12.27M/mo
~$147.25M/yr · 1.6B installs
VS

MePic-AI Photo Video Generator

Ocean Float Mobile
App Store
$127.5K/mo
~$1.53M/yr · 412K installs
Revenue winner Instagram wins +9524% vs other
Installs winner Instagram wins +389134% vs other
MAU winner Instagram wins +19671% vs other
Rating winner Instagram wins +1% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 96× more per month than MePic-AI Photo Video Generator - $12.27M vs $127.5K.
  2. Aggressive pricing. Instagram undercuts at $14.99/mo vs $30.37/mo - converts a higher % of free users.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs MePic-AI Photo Video Generator's ~412K - 3892.3× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
MePic-AI Photo Video Generator
Monthly revenue (est.)?
$12.27M
$127.5K
Annual revenue (est.)
$147.25M
$1.53M
Lifetime installs (est.)
1.6B
412K
Monthly active users (est.)?
25.7M
130K
App Store rating
4.69★
4.66★
Total ratings
29.2M
5K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
$30.37
IAP tiers detected
2 tiers
10 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 22, 2026
File size
562.9 MB
Content rating
12+
Version
435.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

MePic-AI Photo Video Generator

Ocean Float Mobile
App Store
Category
Photo & Video
Price
Free
Released
Jul 6, 2025
Last updated
May 17, 2026
File size
152.8 MB
Content rating
4+
Version
3.1
Languages
Arabic, AZ, BN, Bulgarian, MY, KM +53 more
View full MePic-AI Photo Video Generator report →

Instagram trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

MePic-AI Photo Video Generator trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, Instagram or MePic-AI Photo Video Generator? v
Instagram earns about $12.27M per month, while MePic-AI Photo Video Generator earns about $127.5K. That is a 96.2× revenue gap (~$12.14M more per month for Instagram). Annual revenue: Instagram ≈ $147.25M/year, MePic-AI Photo Video Generator ≈ $1.53M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or MePic-AI Photo Video Generator? v
Instagram leads with about 1.6B estimated downloads vs 412K for MePic-AI Photo Video Generator - a 3892.3× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. MePic-AI Photo Video Generator's App Store downloads are estimated from 5K ratings.
Are Instagram and MePic-AI Photo Video Generator in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and MePic-AI Photo Video Generator offer? v
Instagram: IAP range 2 tiers detected. MePic-AI Photo Video Generator: IAP range 10 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; MePic-AI Photo Video Generator runs "Subscription (~$30.37/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or MePic-AI Photo Video Generator? v
Instagram edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: Instagram 29.2M ratings, MePic-AI Photo Video Generator 5K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs MePic-AI Photo Video Generator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.27M for Instagram and $127.5K for MePic-AI Photo Video Generator are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or MePic-AI Photo Video Generator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.