Instagram vs VivaVideo - Video Cut & Editor

Instagram

Instagram, Inc.
App Store
$0/mo
~$0/yr · 1.6B installs
VS

VivaVideo - Video Cut & Editor

Hangzhou Xiaoying Innovation Technology Co., Ltd.
App Store
$2.26M/mo
~$27.14M/yr · 42.0M installs
Revenue winner VivaVideo - Video Cut & Editor wins +226160600% vs other
Installs winner Instagram wins +3698% vs other
MAU winner Instagram wins +155% vs other
Rating winner VivaVideo - Video Cut & Editor wins +2% vs other

Why VivaVideo - Video Cut & Editor is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. VivaVideo - Video Cut & Editor earns roughly 2261606× more per month than Instagram - $2.26M vs $0.
  2. Subscription model. VivaVideo - Video Cut & Editor runs a $6.99/mo subscription that compounds; Instagram relies on one-shot IAP or ads.
  3. More monetization surfaces. VivaVideo - Video Cut & Editor runs 8 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full VivaVideo - Video Cut & Editor report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
VivaVideo - Video Cut & Editor
Monthly revenue (est.)?
$0
$2.26M
Annual revenue (est.)
$0
$27.14M
Lifetime installs (est.)
1.6B
42.0M
Monthly active users (est.)?
25.5M
10.0M
App Store rating
4.69★
4.79★
Total ratings
29.0M
280K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$6.99
IAP tiers detected
0 tiers
8 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

VivaVideo - Video Cut & Editor

Hangzhou Xiaoying Innovation Technology Co., Ltd.
App Store
Category
Photo & Video
Price
Free
Released
May 1, 2014
Last updated
Mar 30, 2026
File size
239.8 MB
Content rating
17+
Version
9.35.6
Languages
Arabic, English, French, German, Hindi, Indonesian +13 more
View full VivaVideo - Video Cut & Editor report →

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

VivaVideo - Video Cut & Editor trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Instagram or VivaVideo - Video Cut & Editor? v
VivaVideo - Video Cut & Editor earns about $2.26M per month, while Instagram earns about $0. That is a ∞× revenue gap (~$2.26M more per month for VivaVideo - Video Cut & Editor). Annual revenue: Instagram ≈ $0/year, VivaVideo - Video Cut & Editor ≈ $27.14M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or VivaVideo - Video Cut & Editor? v
Instagram leads with about 1.6B estimated downloads vs 42.0M for VivaVideo - Video Cut & Editor - a 38.0× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. VivaVideo - Video Cut & Editor's App Store downloads are estimated from 280K ratings.
Are Instagram and VivaVideo - Video Cut & Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and VivaVideo - Video Cut & Editor offer? v
Instagram: no IAP detected on the public listing. VivaVideo - Video Cut & Editor: IAP range 8 tiers detected. Instagram runs a "No App Store revenue (monetizes off-store)" monetization model; VivaVideo - Video Cut & Editor runs "Subscription (~$6.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or VivaVideo - Video Cut & Editor? v
VivaVideo - Video Cut & Editor edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Instagram 29.0M ratings, VivaVideo - Video Cut & Editor 280K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs VivaVideo - Video Cut & Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Instagram and $2.26M for VivaVideo - Video Cut & Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or VivaVideo - Video Cut & Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.