Instagram vs Oldi - Phone Camera

Instagram

Instagram, Inc.
App Store
$12.28M/mo
~$147.39M/yr · 1.6B installs
VS

Oldi - Phone Camera

Sean Cho
App Store
$11/mo
~$127/yr · 400 installs
Revenue winner Instagram wins +111660645% vs other
Installs winner Instagram wins +401753230% vs other
MAU winner Instagram wins +19900994% vs other
Rating winner Oldi - Phone Camera wins +7% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 1116607× more per month than Oldi - Phone Camera - $12.28M vs $11.
  2. Subscription model. Instagram runs a $14.99/mo subscription that compounds; Oldi - Phone Camera relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Oldi - Phone Camera's ~400 - 4017533.3× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Oldi - Phone Camera
Monthly revenue (est.)?
$12.28M
$11
Annual revenue (est.)
$147.39M
$127
Lifetime installs (est.)
1.6B
400
Monthly active users (est.)?
25.7M
129.2
App Store rating
4.69★
5.00★
Total ratings
29.2M
1
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
No sub
IAP tiers detected
2 tiers
0 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 29, 2026
File size
561.2 MB
Content rating
12+
Version
436.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Oldi - Phone Camera

Sean Cho
App Store
Category
Photo & Video
Price
USD0.99
Released
Mar 20, 2026
Last updated
Jun 20, 2026
File size
13.2 MB
Content rating
4+
Version
1.2.5
Languages
Arabic, Dutch, English, French, German, Italian +9 more
View full Oldi - Phone Camera report →

Instagram trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Oldi - Phone Camera trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Instagram or Oldi - Phone Camera? v
Instagram earns about $12.28M per month, while Oldi - Phone Camera earns about $11. That is a 1116607.5× revenue gap (~$12.28M more per month for Instagram). Annual revenue: Instagram ≈ $147.39M/year, Oldi - Phone Camera ≈ $127/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Oldi - Phone Camera? v
Instagram leads with about 1.6B estimated downloads vs 400 for Oldi - Phone Camera - a 4017533.3× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. Oldi - Phone Camera's App Store downloads are estimated from 1 ratings.
Are Instagram and Oldi - Phone Camera in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Oldi - Phone Camera offer? v
Instagram: IAP range 2 tiers detected. Oldi - Phone Camera: no IAP detected on the public listing. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Oldi - Phone Camera runs "Paid app ($0.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Oldi - Phone Camera? v
Oldi - Phone Camera edges ahead with ★ 5.0 vs ★ 4.7 (gap of 0.3 stars). Rating volume: Instagram 29.2M ratings, Oldi - Phone Camera 1 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Oldi - Phone Camera revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.28M for Instagram and $11 for Oldi - Phone Camera are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Oldi - Phone Camera to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.