Kwai - Short Video Community vs Snapchat

Kwai - Short Video Community

JOYO TECHNOLOGY PTE. LTD.
App Store
$359.8K/mo
~$4.32M/yr · 1.6M installs
VS

Snapchat

Snap, Inc.
App Store
$55.34M/mo
~$664.13M/yr · 3.0B installs
Revenue winner Snapchat wins +15283% vs other
Installs winner Snapchat wins +181937% vs other
MAU winner Snapchat wins +165211% vs other
Rating winner Kwai - Short Video Community wins +0% vs other

Why Snapchat is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Snapchat earns roughly 154× more per month than Kwai - Short Video Community - $55.34M vs $359.8K.
  2. Aggressive pricing. Snapchat undercuts at $4.99/mo vs $21.68/mo - converts a higher % of free users.
  3. Bigger install base. Snapchat has ~3.0B lifetime installs vs Kwai - Short Video Community's ~1.6M - 1820.4× the funnel top.
  4. Charts placement. Snapchat ranks #7 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.

Find more apps with this revenue gap · Full Snapchat report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Kwai - Short Video Community
vs
Snapchat
Monthly revenue (est.)?
$359.8K
$55.34M
Annual revenue (est.)
$4.32M
$664.13M
Lifetime installs (est.)
1.6M
3.0B
Monthly active users (est.)?
514K
850.0M
App Store rating
4.51★
4.51★
Total ratings
15K
5.9M
US grossing rank
-
#7
Cheapest monthly sub
$21.68
$4.99
IAP tiers detected
10 tiers
7 tiers

Kwai - Short Video Community

JOYO TECHNOLOGY PTE. LTD.
App Store
Category
Photo & Video
Price
Free
Released
Feb 2, 2018
Last updated
Jul 1, 2026
File size
475.2 MB
Content rating
12+
Version
13.5.50
Languages
English, Portuguese, Russian, Spanish, Chinese, Turkish
View full Kwai - Short Video Community report →

Snapchat

Snap, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Jul 13, 2011
Last updated
Jun 24, 2026
File size
361.3 MB
Content rating
12+
Version
14.12.0.48
Languages
Arabic, BN, Danish, Dutch, English, Finnish +29 more
View full Snapchat report →

Kwai - Short Video Community trajectory

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Snapchat trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Kwai - Short Video Community or Snapchat? v
Snapchat earns about $55.34M per month, while Kwai - Short Video Community earns about $359.8K. That is a 153.8× revenue gap (~$54.98M more per month for Snapchat). Annual revenue: Kwai - Short Video Community ≈ $4.32M/year, Snapchat ≈ $664.13M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Kwai - Short Video Community or Snapchat? v
Snapchat leads with about 3.0B estimated downloads vs 1.6M for Kwai - Short Video Community - a 1820.4× gap. Kwai - Short Video Community's App Store downloads are estimated from 15K ratings × the standard 1:75 ratio. Snapchat's App Store downloads are estimated from 5.9M ratings.
Are Kwai - Short Video Community and Snapchat in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Kwai - Short Video Community and Snapchat offer? v
Kwai - Short Video Community: IAP range 10 tiers detected. Snapchat: IAP range 7 tiers detected. Kwai - Short Video Community runs a "Subscription (~$21.68/mo)" monetization model; Snapchat runs "Subscription (~$4.99/mo) · calibrated by US grossing rank #7". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Kwai - Short Video Community or Snapchat? v
Kwai - Short Video Community edges ahead with ★ 4.5 vs ★ 4.5 (gap of 0.0 stars). Rating volume: Kwai - Short Video Community 15K ratings, Snapchat 5.9M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Kwai - Short Video Community vs Snapchat revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $359.8K for Kwai - Short Video Community and $55.34M for Snapchat are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Kwai - Short Video Community or Snapchat to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.