Letterboxd vs pixiv

Letterboxd

Letterboxd
App Store
$223.3K/mo
~$2.68M/yr · 9.7M installs
VS

pixiv

pixiv Inc.
App Store
$37.4K/mo
~$449.0K/yr · 528K installs
Revenue winner Letterboxd wins +497% vs other
Installs winner Letterboxd wins +1737% vs other
MAU winner Letterboxd wins +1779% vs other
Rating winner Letterboxd wins +7% vs other

Why Letterboxd is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Letterboxd earns roughly 6× more per month than pixiv - $223.3K vs $37.4K.
  2. Aggressive pricing. Letterboxd undercuts at $1.58/mo vs $4.99/mo - converts a higher % of free users.
  3. Bigger install base. Letterboxd has ~9.7M lifetime installs vs pixiv's ~528K - 18.4× the funnel top.
  4. More monetization surfaces. Letterboxd runs 3 IAP tiers vs 2 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Letterboxd report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Letterboxd
vs
pixiv
Monthly revenue (est.)?
$223.3K
$37.4K
Annual revenue (est.)
$2.68M
$449.0K
Lifetime installs (est.)
9.7M
528K
Monthly active users (est.)?
4.4M
232K
App Store rating
4.82★
4.49★
Total ratings
88K
7K
US grossing rank
-
=
-
Cheapest monthly sub
$1.58
$4.99
IAP tiers detected
3 tiers
2 tiers

Letterboxd

Letterboxd
App Store
Category
Social Networking
Price
Free
Released
Mar 15, 2016
Last updated
Jun 23, 2026
File size
134.6 MB
Content rating
17+
Version
4.12.3
Languages
English
View full Letterboxd report →

pixiv

pixiv Inc.
App Store
Category
Social Networking
Price
Free
Released
Dec 9, 2009
Last updated
Jun 24, 2026
File size
92.0 MB
Content rating
17+
Version
8.7.1
Languages
English, Japanese, Korean, Malay, Chinese, Thai +1 more
View full pixiv report →

Letterboxd trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

pixiv trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Letterboxd or pixiv? v
Letterboxd earns about $223.3K per month, while pixiv earns about $37.4K. That is a 6.0× revenue gap (~$185.9K more per month for Letterboxd). Annual revenue: Letterboxd ≈ $2.68M/year, pixiv ≈ $449.0K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Letterboxd or pixiv? v
Letterboxd leads with about 9.7M estimated downloads vs 528K for pixiv - a 18.4× gap. Letterboxd's App Store downloads are estimated from 88K ratings × the standard 1:75 ratio. pixiv's App Store downloads are estimated from 7K ratings.
Are Letterboxd and pixiv in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Letterboxd and pixiv offer? v
Letterboxd: IAP range 3 tiers detected. pixiv: IAP range 2 tiers detected. Letterboxd runs a "Subscription (~$1.58/mo)" monetization model; pixiv runs "Subscription (~$4.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Letterboxd or pixiv? v
Letterboxd edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Letterboxd 88K ratings, pixiv 7K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Letterboxd vs pixiv revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $223.3K for Letterboxd and $37.4K for pixiv are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Letterboxd or pixiv to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.