PhotoColors vs Snapchat
PhotoColors
Haibin Wang
App Store
$28/mo
~$334/yr · 1K installs
VS
Snapchat
Snap, Inc.
App Store
$60.39M/mo
~$724.71M/yr · 3.0B installs
Revenue winner
Snapchat wins
+215688414% vs other
Installs winner
Snapchat wins
+271493113% vs other
MAU winner
Snapchat wins
+246548223% vs other
Rating winner
PhotoColors wins
+1% vs other
Why Snapchat is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Snapchat earns roughly 2156885× more per month than PhotoColors - $60.39M vs $28.
- Bigger install base. Snapchat has ~3.0B lifetime installs vs PhotoColors's ~1K - 2714932.1× the funnel top.
- More monetization surfaces. Snapchat runs 7 IAP tiers vs 3 - more chances to convert users at the right price.
- Charts placement. Snapchat ranks #6 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.
→ Find more apps with this revenue gap · Full Snapchat report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
PhotoColors
vs
Snapchat
Monthly revenue (est.)?
$28
▶
$60.39M
Annual revenue (est.)
$334
▶
$724.71M
Lifetime installs (est.)
1K
▶
3.0B
Monthly active users (est.)?
344.76
▶
850.0M
App Store rating
4.53★
◀
4.51★
Total ratings
17
▶
5.9M
US grossing rank
-
▶
#6
Cheapest monthly sub
$4.99
=
$4.99
IAP tiers detected
3 tiers
▶
7 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Mar 31, 2026
- Last updated
- Jun 24, 2026
- File size
- 10.1 MB
- Content rating
- 4+
- Version
- 26.06.25
- Languages
- English, Chinese, Chinese
- Category
- Photo & Video
- Price
- Free
- Released
- Jul 13, 2011
- Last updated
- Jul 1, 2026
- File size
- 363.0 MB
- Content rating
- 12+
- Version
- 14.13.0.53
- Languages
- Arabic, BN, Danish, Dutch, English, Finnish +29 more
PhotoColors trajectory
Snapchat trajectory
FAQ
Which makes more money, PhotoColors or Snapchat? v
Snapchat earns about $60.39M per month, while PhotoColors earns about $28. That is a 2156885.1× revenue gap (~$60.39M more per month for Snapchat). Annual revenue: PhotoColors ≈ $334/year, Snapchat ≈ $724.71M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, PhotoColors or Snapchat? v
Snapchat leads with about 3.0B estimated downloads vs 1K for PhotoColors - a 2714932.1× gap. PhotoColors's App Store downloads are estimated from 17 ratings × the standard 1:75 ratio. Snapchat's App Store downloads are estimated from 5.9M ratings.
Are PhotoColors and Snapchat in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do PhotoColors and Snapchat offer? v
PhotoColors: IAP range 3 tiers detected. Snapchat: IAP range 7 tiers detected. PhotoColors runs a "Subscription (~$2.50/mo)" monetization model; Snapchat runs "Subscription (~$4.99/mo) · calibrated by US grossing rank #6". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, PhotoColors or Snapchat? v
PhotoColors edges ahead with ★ 4.5 vs ★ 4.5 (gap of 0.0 stars). Rating volume: PhotoColors 17 ratings, Snapchat 5.9M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these PhotoColors vs Snapchat revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $28 for PhotoColors and $60.39M for Snapchat are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare PhotoColors or Snapchat to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.