Threads vs Threads
Threads
Instagram, Inc.
App Store
$103.13M/mo
~$1.24B/yr · 326.4M installs
VS
Threads
Instagram
Google Play
$8.17M/mo
~$98.08M/yr · 619.4M installs
Revenue winner
Threads wins
+1162% vs other
Installs winner
Threads wins
+90% vs other
MAU winner
Threads wins
+291% vs other
Rating winner
Threads wins
+14% vs other
Why Threads is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Threads earns roughly 13× more per month than Threads - $103.13M vs $8.17M.
- Premium pricing. Threads charges $21.99/mo vs Threads's $11.43/mo - higher ARPU per converted user.
- More monetization surfaces. Threads runs 3 IAP tiers vs 0 - more chances to convert users at the right price.
- Better app store reviews. Threads sits at 4.64★ vs 4.06★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Threads report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Threads
vs
Threads
Monthly revenue (est.)?
$103.13M
◀
$8.17M
Annual revenue (est.)
$1.24B
◀
$98.08M
Lifetime installs (est.)
326.4M
▶
619.4M
Monthly active users (est.)?
145.3M
◀
37.2M
App Store rating
4.64★
◀
4.06★
Total ratings
1.9M
▶
2.4M
US grossing rank
-
=
-
Cheapest monthly sub
$21.99
◀
$11.43
IAP tiers detected
3 tiers
◀
0 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Jul 5, 2023
- Last updated
- May 5, 2026
- File size
- 187.8 MB
- Content rating
- 12+
- Version
- 428.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
- Category
- Social
- Price
- Free
- Released
- May 1, 2023
- Last updated
- May 4, 2026
- File size
- -
- Content rating
- Teen
- Version
- 427.1.0.49.72
- Languages
- -
Threads trajectory
Threads trajectory
FAQ
Which makes more money, Threads or Threads? v
Threads earns about $103.13M per month, while Threads earns about $8.17M. That is a 12.6× revenue gap (~$94.96M more per month for Threads). Annual revenue: Threads ≈ $1.24B/year, Threads ≈ $98.08M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Threads or Threads? v
Threads leads with about 619.4M estimated downloads vs 326.4M for Threads - a 1.9× gap. Threads's App Store downloads are estimated from 1.9M ratings × the standard 1:75 ratio. Threads reports 500,000,000+ installs on Google Play.
Are Threads and Threads in the same App Store category on each store and competing for the same money? v
No - Threads is in Social Networking and Threads is in Social. They share screen-time attention but earn money in different niches: Threads from social networking monetization patterns, Threads from social.
What in-app purchases and subscription pricing do Threads and Threads offer? v
Threads: IAP range 3 tiers detected. Threads: IAP range $0.99 - $131.99 per item. Threads runs a "Subscription (~$21.99/mo)" monetization model; Threads runs "Subscription (~$11.43/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Threads or Threads? v
Threads edges ahead with ★ 4.6 vs ★ 4.1 (gap of 0.6 stars). Rating volume: Threads 1.9M ratings, Threads 36K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Threads vs Threads revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $103.13M for Threads and $8.17M for Threads are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Social Networking / Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Threads or Threads to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.