Threads vs ZEPETO: Avatar, Connect & Live
Threads
Instagram, Inc.
App Store
$16.57M/mo
~$198.83M/yr · 327.8M installs
VS
ZEPETO: Avatar, Connect & Live
NAVER Z Corporation
App Store
$9.55M/mo
~$114.58M/yr · 76.6M installs
Revenue winner
Threads wins
+74% vs other
Installs winner
Threads wins
+328% vs other
MAU winner
Threads wins
+37% vs other
Rating winner
ZEPETO: Avatar, Connect & Live wins
+0% vs other
Why Threads is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Threads earns roughly 2× more per month than ZEPETO: Avatar, Connect & Live - $16.57M vs $9.55M.
- Premium pricing. Threads charges $21.99/mo vs ZEPETO: Avatar, Connect & Live's $17.34/mo - higher ARPU per converted user.
- Bigger install base. Threads has ~327.8M lifetime installs vs ZEPETO: Avatar, Connect & Live's ~76.6M - 4.3× the funnel top.
→ Find more apps with this revenue gap · Full Threads report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Threads
vs
ZEPETO: Avatar, Connect & Live
Monthly revenue (est.)?
$16.57M
◀
$9.55M
Annual revenue (est.)
$198.83M
◀
$114.58M
Lifetime installs (est.)
327.8M
◀
76.6M
Monthly active users (est.)?
23.3M
◀
17.0M
App Store rating
4.64★
▶
4.65★
Total ratings
1.9M
◀
511K
US grossing rank
-
=
-
Cheapest monthly sub
$21.99
◀
$17.34
IAP tiers detected
3 tiers
▶
9 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Jul 5, 2023
- Last updated
- May 5, 2026
- File size
- 187.8 MB
- Content rating
- 12+
- Version
- 428.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
- Category
- Social Networking
- Price
- Free
- Released
- Mar 1, 2018
- Last updated
- May 4, 2026
- File size
- 497.0 MB
- Content rating
- 12+
- Version
- 4.22.000
- Languages
- Arabic, English, French, Indonesian, Italian, Japanese +9 more
Threads trajectory
ZEPETO: Avatar, Connect & Live trajectory
FAQ
Which makes more money, Threads or ZEPETO: Avatar, Connect & Live? v
Threads earns about $16.57M per month, while ZEPETO: Avatar, Connect & Live earns about $9.55M. That is a 1.7× revenue gap (~$7.02M more per month for Threads). Annual revenue: Threads ≈ $198.83M/year, ZEPETO: Avatar, Connect & Live ≈ $114.58M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Threads or ZEPETO: Avatar, Connect & Live? v
Threads leads with about 327.8M estimated downloads vs 76.6M for ZEPETO: Avatar, Connect & Live - a 4.3× gap. Threads's App Store downloads are estimated from 1.9M ratings × the standard 1:75 ratio. ZEPETO: Avatar, Connect & Live's App Store downloads are estimated from 511K ratings.
Are Threads and ZEPETO: Avatar, Connect & Live in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Threads and ZEPETO: Avatar, Connect & Live offer? v
Threads: IAP range 3 tiers detected. ZEPETO: Avatar, Connect & Live: IAP range 9 tiers detected. Threads runs a "Subscription (~$21.99/mo)" monetization model; ZEPETO: Avatar, Connect & Live runs "Subscription (~$17.34/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Threads or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.0 stars). Rating volume: Threads 1.9M ratings, ZEPETO: Avatar, Connect & Live 511K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Threads vs ZEPETO: Avatar, Connect & Live revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $16.57M for Threads and $9.55M for ZEPETO: Avatar, Connect & Live are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Threads or ZEPETO: Avatar, Connect & Live to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.