YNAB vs Google Wallet

YNAB

You Need A Budget LLC
App Store
$1.39M/mo
~$16.68M/yr · 6.7M installs
VS

Google Wallet

Google LLC
Google Play
$0/mo
~$0/yr · 2.0B installs
Revenue winner YNAB wins +138958800% vs other
Installs winner Google Wallet wins +29779% vs other
MAU winner Google Wallet wins +1637% vs other
Rating winner YNAB wins +9% vs other

Why YNAB is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. YNAB earns roughly 1389588× more per month than Google Wallet - $1.39M vs $0.
  2. Subscription model. YNAB runs a $14.99/mo subscription that compounds; Google Wallet relies on one-shot IAP or ads.
  3. Better app store reviews. YNAB sits at 4.79★ vs 4.40★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full YNAB report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

YNAB
vs
Google Wallet
Monthly revenue (est.)?
$1.39M
$0
Annual revenue (est.)
$16.68M
$0
Lifetime installs (est.)
6.7M
2.0B
Monthly active users (est.)?
2.9M
49.8M
App Store rating
4.79★
4.40★
Total ratings
61K
2.2M
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
No sub
IAP tiers detected
1 tiers
0 tiers

YNAB

You Need A Budget LLC
App Store
Category
Finance
Price
Free
Released
Oct 20, 2015
Last updated
Jun 24, 2026
File size
151.3 MB
Content rating
4+
Version
26.23
Languages
English
View full YNAB report →

Google Wallet

Google LLC
Google Play
Category
Finance
Price
Free
Released
Jun 24, 2011
Last updated
Jun 25, 2026
File size
-
Content rating
Everyone
Version
VARY
Languages
-
View full Google Wallet report →

YNAB trajectory

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Google Wallet trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, YNAB or Google Wallet? v
YNAB earns about $1.39M per month, while Google Wallet earns about $0. That is a ∞× revenue gap (~$1.39M more per month for YNAB). Annual revenue: YNAB ≈ $16.68M/year, Google Wallet ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, YNAB or Google Wallet? v
Google Wallet leads with about 2.0B estimated downloads vs 6.7M for YNAB - a 298.8× gap. YNAB's App Store downloads are estimated from 61K ratings × the standard 1:75 ratio. Google Wallet reports 1,000,000,000+ installs on Google Play.
Are YNAB and Google Wallet in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Finance category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do YNAB and Google Wallet offer? v
YNAB: IAP range 1 tiers detected. Google Wallet: no IAP detected on the public listing. YNAB runs a "Subscription (~$14.99/mo)" monetization model; Google Wallet runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, YNAB or Google Wallet? v
YNAB edges ahead with ★ 4.8 vs ★ 4.4 (gap of 0.4 stars). Rating volume: YNAB 61K ratings, Google Wallet 121K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these YNAB vs Google Wallet revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.39M for YNAB and $0 for Google Wallet are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Finance) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare YNAB or Google Wallet to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.