YNAB vs Wise: International Transfers

YNAB

You Need A Budget LLC
App Store
$1.39M/mo
~$16.67M/yr · 6.7M installs
VS

Wise: International Transfers

Wise Payments Ltd.
Google Play
$820.3K/mo
~$9.84M/yr · 51.0M installs
Revenue winner YNAB wins +69% vs other
Installs winner Wise: International Transfers wins +666% vs other
MAU winner YNAB wins +87% vs other
Rating winner YNAB wins +0% vs other

Why YNAB is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. YNAB earns roughly 2× more per month than Wise: International Transfers - $1.39M vs $820.3K.
  2. Premium pricing. YNAB charges $14.99/mo vs Wise: International Transfers's $10.00/mo - higher ARPU per converted user.

Find more apps with this revenue gap · Full YNAB report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

YNAB
vs
Wise: International Transfers
Monthly revenue (est.)?
$1.39M
$820.3K
Annual revenue (est.)
$16.67M
$9.84M
Lifetime installs (est.)
6.7M
51.0M
Monthly active users (est.)?
2.9M
1.5M
App Store rating
4.79★
4.77★
Total ratings
61K
1.9M
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
$10.00
IAP tiers detected
1 tiers
0 tiers

YNAB

You Need A Budget LLC
App Store
Category
Finance
Price
Free
Released
Oct 20, 2015
Last updated
Jun 24, 2026
File size
151.3 MB
Content rating
4+
Version
26.23
Languages
English
View full YNAB report →

Wise: International Transfers

Wise Payments Ltd.
Google Play
Category
Finance
Price
Free
Released
Mar 24, 2014
Last updated
Jun 23, 2026
File size
-
Content rating
Everyone
Version
9.30.2
Languages
-
View full Wise: International Transfers report →

YNAB trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

Wise: International Transfers trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, YNAB or Wise: International Transfers? v
YNAB earns about $1.39M per month, while Wise: International Transfers earns about $820.3K. That is a 1.7× revenue gap (~$568.8K more per month for YNAB). Annual revenue: YNAB ≈ $16.67M/year, Wise: International Transfers ≈ $9.84M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, YNAB or Wise: International Transfers? v
Wise: International Transfers leads with about 51.0M estimated downloads vs 6.7M for YNAB - a 7.7× gap. YNAB's App Store downloads are estimated from 61K ratings × the standard 1:75 ratio. Wise: International Transfers reports 50,000,000+ installs on Google Play.
Are YNAB and Wise: International Transfers in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Finance category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do YNAB and Wise: International Transfers offer? v
YNAB: IAP range 1 tiers detected. Wise: International Transfers: no IAP detected on the public listing. YNAB runs a "Subscription (~$14.99/mo)" monetization model; Wise: International Transfers runs "Subscription (~$10.00/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, YNAB or Wise: International Transfers? v
YNAB edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: YNAB 61K ratings, Wise: International Transfers 18K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these YNAB vs Wise: International Transfers revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.39M for YNAB and $820.3K for Wise: International Transfers are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Finance) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare YNAB or Wise: International Transfers to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.