💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,537 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

LastPass Password Manager

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Word Office: Docs Reader

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Goldie: Schedule Appointments

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Cloaked: Protect your privacy

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Smart Transfer: Copy My Data

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Roku Screen Mirror & Cast TV

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Pocket - AI Personal Assistant

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AI! Chatbot Agent－Ask & Chat

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Cards - Mobile Wallet

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Todoist: To Do List & Calendar

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1Password: Password Manager

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AppBlock - Block Apps & Sites

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​​Microsoft Copilot

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Authenticator App

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Ever Accountable - Quit Porn

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BlockerX: Porn Blocker

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Guru VPN: Secure VPN Access

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ChatBox: AI Chat Bot Assistant

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NaturalReader - Text to Speech

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Smart Print - Air Printer App

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minimalist phone® Screen Time

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Ask Me Anything - AI Chatbot

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AI Chat Assistant - Gain AI

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MySudo - Identity Protection

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pdfFiller Edit, fill, sign PDF

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Poe - Fast AI Chat

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Microsoft PowerPoint

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BlockSite: Block Apps & Sites

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WeTransfer : File Transfer

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Inkpad Notepad & To do list

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All Document Reader PDF Viewer

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Artful Agenda - Plan in Style!

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Runway ML

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Friday: AI E-mail Assistant

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Rocket Lawyer Legal & Law Help

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Aloha Browser - Private VPN

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All-in-One AI Agent

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Mobi PDF・Editor・Scanner・Reader

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Deep Think - AI Seek Chatbot

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AnyList: Grocery Shopping List

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HiNoter - AI Note Taker

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PDF Editor & Reader | Xodo

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QR Code Scanner Barcode Reader

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Notewise - AI Notes, PDF, Docs

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IFTTT - Automate work and home

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FreePrints

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FaceLab: Future Face Aging App

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Gallery - Photo Gallery

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AI Video - AI Video Generator

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Pix Editor: AI Photo Maker

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