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💳 Paywall & Pricing Analysis

2,439 confirmed subscription apps in our index. Median monthly sub price, distribution histogram, and top apps to study before you set your own paywall.

2,439
Subscription apps
$11.82
Median monthly
$7.06
25th percentile
$20.00
75th percentile

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

$0.99-$2.99 172 $3.00-$4.99 232 $5.00-$7.99 275 $8.00-$9.99 351 $10.00-$14.99 530 $15.00-$19.99 238 $20.00+ 629

The 4 paywall patterns that actually convert

  • Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
  • Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
  • Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
  • Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,439 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer
Monthly sub
Rating
Videous Max-Zero Hassle
Tech Mahfuj · ▶︎
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Study →
Cycle: AI Chat & AI Friends
Beefun · ▶︎
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Study →
Falling Filter Challenge
Funny Plays · ▶︎
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Study →
NaukNauk
NaukNauk · ▶︎
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Patreon
Patreon · ▶︎
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Study →
LuckyDrama
Sugar_Studio · ▶︎
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Study →
PlayStation App
PlayStation Mobile · ▶︎
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Xbox
Microsoft · ▶︎
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Study →
Saylo: Your AI Creative World
X ORIGINAL(HONG KONG) · ▶︎
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Study →
JBL Portable
Harman Consumer · ▶︎
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Study →
TREAT: Play & impact REAL dogs
Treat · ▶︎
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Study →
Cat Translator - Human to Pet
Artpoldev · ▶︎
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Memovid-EchoCherish
Oliver Sora · ▶︎
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Study →
AXS Tickets
AXS · ▶︎
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Weifu AI: My Girlfriend Chat
Vitality AI · ▶︎
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Study →
Fubo: Watch Live TV & Sports
fuboTV · ▶︎
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Shortn: short viral video app
3COMMAS · ▶︎
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Study →
Snakzy: Earn While You Play
eneba.com · ▶︎
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Study →
Soda Reels - Drama & show
LY · ▶︎
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Study →
Weezer-Sonic Bloom
Sangri Solutions · ▶︎
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Study →
Spectrum TV
Charter/Spectrum · ▶︎
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Study →
PlayMAX: Money & Gift Cards
Money Cash Apps: Just play to earn cash & rewards · ▶︎
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Mixtube Pro-LyricLoop
Mixtube Music player · ▶︎
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Study →
LEGO® Builder: 3D Instructions
LEGO System A/S · ▶︎
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Study →
Wodfix Air
VuclyPro · ▶︎
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Study →
Vimo-CreativeCut
Night2Night PM Services · ▶︎
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Study →
Eventbrite App
Eventbrite · ▶︎
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Study →
StoryReel: Exclusive Drama
Equinox Enterprises‌ · ▶︎
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Study →
Weezer-Audio Bliss
wazer music · ▶︎
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Study →
PBS: TV Shows & Documentaries
PBS · ▶︎
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Study →
Spectrum TV
Charter/Spectrum · ▶︎
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Remote for Fire TV & FireStick
BoostVision · ▶︎
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PlayZone: Play & Earn Money
Money Turn · ▶︎
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Reel.AI
Creative Fitting · ▶︎
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Micro Drama-Watch Short&Dramas
JIANZHOU TEC HK · ▶︎
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Study →
Stremio
Stremio · ▶︎
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BonusTV
DramaAccess · ▶︎
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Neku: OC character creator
Neku Avatar Studio · ▶︎
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AMC Theatres: Movies & More
AMC Theatres · ▶︎
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Study →
MISTPLAY: Play to Earn Money
MISTPLAY · ▶︎
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Study →
Trending Prank App
Joy Buzz Games · ▶︎
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Study →
MoneyTime - Play & Earn Money
Money-Time · ▶︎
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Study →
Philo: Shows, Movies, Live TV.
Philo · ▶︎
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Study →
Dropout
DROPOUT by CollegeHumor · ▶︎
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Study →
D&D Beyond
Wizards of the Coast · ▶︎
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Study →
Easy Girl
RinkuStark · ▶︎
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Study →
AMC+
Digital Store · ▶︎
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Study →
iDrama - Short Dramas & Reels
GOODDRAMA · ▶︎
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Study →
HIDIVE
HIDIVE · ▶︎
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Study →
CandyJarTV - Drama & Shorts
Inkitt · ▶︎
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Study →