💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,448 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Max Fashion India

Landmark Online India Pvt · ▶︎

-

-★

Study →

Nykaa Man - Men's Shopping App

NYKAA · ▶︎

-

-★

Study →

Pepperfry Furniture Store

Pepperfry · ▶︎

-

-★

Study →

Hyphen

LetsHyphen · ▶︎

-

-★

Study →

Milkbasket: Grocery Delivery

Milkbasket · ▶︎

-

-★

Study →

Nike : Shoes & Apparel

NYKAA · ▶︎

-

-★

Study →

Pantaloons-Online Shopping App

ABFRL E-commerce · ▶︎

-

-★

Study →

Westside

Trent · ▶︎

-

-★

Study →

Hopscotch - Kids Fashion Brand

Hopscotch · ▶︎

-

-★

Study →

myShiprocket

Shiprocket - eCommerce Logistics Solution · ▶︎

-

-★

Study →

BGMI: FPS Battle Royale

KRAFTON · ▶︎

-

-★

Study →

Teen Patti Octro Poker & Rummy

Octro · ▶︎

-

-★

Study →

Hitwicket Cricket Game 2026

Hitwicket Cricket Games · ▶︎

-

-★

Study →

Teen Patti Gold:3 Patti Rummy

Moonfrog · ▶︎

-

-★

Study →

MadOut 2: Grand Auto Racing

MadOut Games LLC FZ · ▶︎

-

-★

Study →

Mech Arena - Shooting Game

Plarium Global · ▶︎

-

-★

Study →

War Robots Multiplayer Battles

MYGAMES MENA FZ · ▶︎

-

-★

Study →

Carnival Tycoon: Coin Games

Wild Candle Spin · ▶︎

-

-★

Study →

Shadow Fight 4: Arena

NEKKI · ▶︎

-

-★

Study →

Carousell: Sell and Buy

Carousell · ▶︎

-

-★

Study →

Yalla Ludo - Ludo&Jackaroo

Aviva Sun · ▶︎

-

-★

Study →

Bazoš

Bazoš · ▶︎

-

-★

Study →

mourjan

Mourjan Classifieds · ▶︎

-

-★

Study →

Tradera - buy & sell

Tradera · ▶︎

-

-★

Study →

السوق المفتوح - OpenSooq

OpenSooq FZ- · ▶︎

-

-★

Study →

Landwirt.com - Tractor Market

Landwirt.com · ▶︎

-

-★

Study →

Chợ Tốt: Chuyên mua bán Online

Chợ Tốt · ▶︎

-

-★

Study →

WinStamp Business

WinStamp · ▶︎

-

-★

Study →

Parcels: Track Online Orders

ParcelsApp · ▶︎

-

-★

Study →

Social Jet - Followers & Likes

SocialJet · ▶︎

-

-★

Study →

KosherScan

Ephraim Hammer · ▶︎

-

-★

Study →

Greencart: Scan, Shop & Earn

Linfa · ▶︎

-

-★

Study →

Rastrear Encomendas Correio

Buriti Mobile Apps · ▶︎

-

-★

Study →

Shopping List - SoftList

Martins Softwares · ▶︎

-

-★

Study →

Shopping list - Lister

Lister Studios · ▶︎

-

-★

Study →

fiyatbu - fiyat karşılaştırma

BenimPOS · ▶︎

-

-★

Study →

Shopping List - Simple & Easy

Opulogic · ▶︎

-

-★

Study →

BeBetta: Scan, Play & Redeem

ISocial Sports Private · ▶︎

-

-★

Study →

17TRACK Package Tracker

98-910-7837 · ▶︎

-

-★

Study →

Weelife - अवतार, पार्टी और चैट

Newlang Tech · ▶︎

-

-★

Study →

Arey Chat - Live Chat Easy

iDealBrothers · ▶︎

-

-★

Study →

PyaarHai-Video Call& Chat

AndyHill · ▶︎

-

-★

Study →

Yari-Voice Chat Party

YARI TEAM · ▶︎

-

-★

Study →

Oye Hoye

Natkhat Studioz LLP · ▶︎

-

-★

Study →

Falla-Group Voice Chat Rooms

VoiceLeap (Hong Kong) · ▶︎

-

-★

Study →

Themes

vivo Mobile Communication · ▶︎

-

-★

Study →

Zepto: Groceries in minutes

Zepto Marketplace Private · ▶︎

-

-★

Study →

Meto - Live Video Chat & Game

James sily · ▶︎

-

-★

Study →

WinkU: Live Call Real People

The Real Coders · ▶︎

-

-★

Study →

Ratri

Flowing Water Films Pvt · ▶︎

-

-★

Study →