💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,434 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

KLOMP! Kids - Makes You Wonder

KLOMP! Kids · ▶︎

-

-★

Study →

RaiseYourIQ

Raise your IQ · ▶︎

-

-★

Study →

Solar Walk 2: Planetarium 3D

Vito · ▶︎

-

-★

Study →

Theorie examen - Auto

Vemento · ▶︎

-

-★

Study →

Estill Exercises

Estill Voice International · ▶︎

-

-★

Study →

Testy na Prawo Jazdy 2026

ZdajZa1.pl · ▶︎

-

-★

Study →

Fitatu AI Calorie Counter

V Team · ▶︎

-

-★

Study →

JOIN Cycling Coach & Training

JOIN Sports B.V · ▶︎

-

-★

Study →

Mindgym Meditations

Maven Publishing · ▶︎

-

-★

Study →

Trenara: Running Plans & Coach

Fitter · ▶︎

-

-★

Study →

Run with REN - Expert Training

Ren Sports B.V · ▶︎

-

-★

Study →

House of Deeprelax - Meditatie

House of Deeprelax B.V · ▶︎

-

-★

Study →

Luisterrust: mindfulness coach

Luisterrust · ▶︎

-

-★

Study →

Vagustim: Vagus Activation

Vagustim · ▶︎

-

-★

Study →

Vert: Run & Trailrunning Coach

Vert Run · ▶︎

-

-★

Study →

MindSpa.com

Mindspa.com · ▶︎

-

-★

Study →

Fiets beter met KNWU Fondo

Koninklijke Nederlandse Wielren Unie (KNWU) · ▶︎

-

-★

Study →

kaizen | Adaptive Run Training

Run Kaizen · ▶︎

-

-★

Study →

Dynamic Skier

Flexible Marketing Media · ▶︎

-

-★

Study →

Bike Labyrinth Club

Developer Bike Labyrinth · ▶︎

-

-★

Study →

InnerNow: Meditation & Joy

CHPWL · ▶︎

-

-★

Study →

Mindful Glimpses: Meditation

Effortless Mindfulness · ▶︎

-

-★

Study →

My Mobile Secure VPN

VoiceFive · ▶︎

-

-★

Study →

My TELUS

TELUS · ▶︎

-

-★

Study →

Mobicité

Agence de mobilité durable de Montréal · ▶︎

-

-★

Study →

TransUnion HK Credit Report

TransUnion · ▶︎

-

-★

Study →

My Wallet: Expense Tracker

GeniusTools Labs · ▶︎

-

-★

Study →

股市籌碼K線 - 快速找出主力籌碼飆股

CMoney · ▶︎

-

-★

Study →

Sahm - Stock Trading

Sahm Capital Financial · ▶︎

-

-★

Study →

Delta by eToro

Delta by eToro · ▶︎

-

-★

Study →

股市起漲K線 - 幫你找到強勢飆漲的瘋狗流股票

CMoney · ▶︎

-

-★

Study →

Budget App & Tracker: Spendee

SPENDEE a.s · ▶︎

-

-★

Study →

DigiD

Rijksoverheid · ▶︎

-

-★

Study →

ING Netherlands

ING Bank N.V · ▶︎

-

-★

Study →

Rabobank

Rabobank · ▶︎

-

-★

Study →

bunq

bunq · ▶︎

-

-★

Study →

ASN Bank

ASN Bank · ▶︎

-

-★

Study →

Ockto

Ockto · ▶︎

-

-★

Study →

ABN AMRO

ABN AMRO Bank N.V · ▶︎

-

-★

Study →

Aangifte Inkomstenbelasting

Belastingdienst · ▶︎

-

-★

Study →

Nationale-Nederlanden

Nationale-Nederlanden · ▶︎

-

-★

Study →

Splitser - WieBetaaltWat

Splitser B.V · ▶︎

-

-★

Study →

Raisin

Raisin SE · ▶︎

-

-★

Study →

Univé

Univé · ▶︎

-

-★

Study →

DEGIRO: Stock Trading App

DEGIRO - Online Trading App · ▶︎

-

-★

Study →

Dyme: Money & Budget Manager

Dyme B.V · ▶︎

-

-★

Study →

Knab Bankieren

Knab · ▶︎

-

-★

Study →

SNS

SNS Bank · ▶︎

-

-★

Study →

ICS Creditcard

International Card Services · ▶︎

-

-★

Study →

MyYoufone

Youfone · ▶︎

-

-★

Study →