💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,435 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Plant Identifier & Plant Care

Braly JSC · ▶︎

$13.94/mo

4.1★

Study →

PenguPace: Rewards for Steps

Scrambly · ▶︎

$9.47/mo

3.9★

Study →

PDF Flow

DUNBAR BRANDAN PAUL · ▶︎

$8.46/mo

3.4★

Study →

All Photos & Videos Recovery

Trusted Mobile Utilities · ▶︎

$17.31/mo

4.4★

Study →

Piclux: AI Photo Studio

ATQ - AI Lab · ▶︎

$17.88/mo

-★

Study →

미스터블루 - 웹툰, 만화, 소설앱

Mr. Blue · ▶︎

$13.71/mo

3.9★

Study →

MissingCore Music

MissingCore · ▶︎

$18.69/mo

4.2★

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All PDF Reader - PDF Scanner

Studio Rankvn · ▶︎

$22.35/mo

4.8★

Study →

Smart PDF Reader & PDF Viewer

Olasmg Digital · ▶︎

$17.23/mo

4.3★

Study →

Wagotabi: Learn Japanese

WAGOTABI · 🍎

$14.00/mo

4.9★

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Crushie Al: Chat & Companion

SoulZ AI · 🍎

$20.00/mo

4.7★

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Carly - OBD2 car scanner

Carly Solutions GmbH & Co KG · ▶︎

$18.06/mo

3.6★

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Thronefall

Doghowl Games · ▶︎

$4.57/mo

4.9★

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DYSMANTLE

10tons · ▶︎

$4.73/mo

4.4★

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PhotoPills

PhotoPills, SL · ▶︎

$2.33/mo

4.8★

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INKredible PRO

WriteOn · ▶︎

$12.23/mo

3.5★

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The Body Coach Workout Planner

The Body Coach · 🍎

$119.99/mo

4.9★

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LitUp - Find Your Next Date

Get Together · ▶︎

$19.97/mo

4.4★

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Readink - Stories & Books

Readink · ▶︎

$10.84/mo

4.6★

Study →

Concorsando.it Quiz concorsi

Concorsando s.r.l · ▶︎

$11.61/mo

4.1★

Study →

Bird Sound Identifier Bird ID

Identifier Studio · ▶︎

$10.94/mo

4.3★

Study →

Chimani: National Parks

Chimani · 🍎

$19.99/mo

4.5★

Study →

AI Assistant kun - chat, essay

Yukito Shibuya · 🍎

$20.00/mo

4.7★

Study →

Zutobi: Permit & Driving Prep

Zutobi · ▶︎

$9.95/mo

4.6★

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Blue Iris

Perspective · ▶︎

$26.77/mo

2.5★

Study →

SpongeBob SquarePants BfBB

HandyGames · ▶︎

$11.39/mo

4.2★

Study →

Layton: Curious Village in HD

LEVEL-5 · ▶︎

$3.98/mo

-★

Study →

Layton: Pandora's Box in HD

LEVEL-5 · ▶︎

$3.98/mo

-★

Study →

Mini Metro

Dinosaur Polo Club · ▶︎

$1.72/mo

4.6★

Study →

The Room

Fireproof Games · ▶︎

$4.23/mo

4.8★

Study →

TeamSpeak 3 - Voice Chat

TeamSpeak Systems · ▶︎

$12.23/mo

2.8★

Study →

Dungeon Defense

GameCoaster · ▶︎

$8.62/mo

4.8★

Study →

Vector Classic

NEKKI · ▶︎

$2.22/mo

4.8★

Study →

Papa's Freezeria To Go!

Flipline Studios · ▶︎

$2.22/mo

4.6★

Study →

The Sun Origin Post Apocalypse

AGaming+ · ▶︎

$3.13/mo

4.4★

Study →

PowerAudio Plus Music Player

PowerAudio Team · ▶︎

$4.46/mo

4.0★

Study →

Simple Bible Daily Verse Alarm

Reminders & Alarms · ▶︎

$8.32/mo

4.8★

Study →

Livmet Pro: Voice & Video Chat

Muhammad Studio · ▶︎

$8.42/mo

4.6★

Study →

DMV Permit Practice Test 2026

Astraler · ▶︎

$5.45/mo

4.5★

Study →

QR Scanner & Barcode Reader

Start Up · ▶︎

$15.79/mo

3.5★

Study →

Hooked on Phonics Learning

Hooked on Phonics · ▶︎

$8.90/mo

4.3★

Study →

Voxer Walkie Talkie Messenger

Voxer · 🍎

$5.00/mo

3.0★

Study →

BOOK WALKER - Manga & Novels

BOOK WALKER · ▶︎

$8.19/mo

4.3★

Study →

Picture Mushroom - Mushroom ID

Next Vision · ▶︎

$5.71/mo

4.2★

Study →

Clever: Brain Training Games

DPM Apps · ▶︎

$6.29/mo

4.2★

Study →

Code de la route 2026 & permis

ORNIKAR · ▶︎

$5.07/mo

-★

Study →

Profit AI trading signals bot

SwiftSoft Apps · ▶︎

$10.94/mo

4.5★

Study →

Subpilot

Finelo · ▶︎

$22.34/mo

4.5★

Study →

Intellectia: AI Trading Signal

Intellectia.ai · ▶︎

$20.41/mo

4.5★

Study →

Bharat Matrimony® - Shaadi App

Matrimony.com · 🍎

$30.00/mo

3.5★

Study →