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💳 Paywall & Pricing Analysis

2,486 confirmed subscription apps in our index. Median monthly sub price, distribution histogram, and top apps to study before you set your own paywall.

2,486
Subscription apps
$11.77
Median monthly
$7.03
25th percentile
$20.00
75th percentile

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

$0.99-$2.99 176 $3.00-$4.99 234 $5.00-$7.99 286 $8.00-$9.99 369 $10.00-$14.99 534 $15.00-$19.99 243 $20.00+ 633

The 4 paywall patterns that actually convert

  • Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
  • Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
  • Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
  • Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,486 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer
Monthly sub
Rating
GoFly VPN,V2ray,Trojan,sock5
TracySteven · ▶︎
$11.80/mo
4.4★
Study →
LoveyDovey - Dream AI Chats
TainAI · 🍎
$20.00/mo
4.6★
Study →
Recovery Lost Photos & Videos
BitCraft Tools · ▶︎
$12.24/mo
3.9★
Study →
Christian Mingle - Dating App
Spark Networks · 🍎
$30.00/mo
3.6★
Study →
DRAGON QUEST IV
SQUARE ENIX · ▶︎
$9.84/mo
4.3★
Study →
AdaptedMind Math: Learning App
AdaptedMind · ▶︎
$9.97/mo
4.4★
Study →
PsychicBook - Psychic Reading
Aptlife Media · 🍎
$8.33/mo
4.7★
Study →
Doodle God™
JoyBits · ▶︎
$9.95/mo
4.7★
Study →
QR Code & Barcode Scanner
SolaraSoft · ▶︎
$12.24/mo
3.4★
Study →
Typeless: AI Voice Keyboard
Simply CA · 🍎
$30.00/mo
4.6★
Study →
Spreadsheets
SMM service, s.r.o · 🍎
$10.00/mo
4.5★
Study →
ビデオチャット・ビデオ通話で大人時間-SHION
Shion.app · ▶︎
$9.47/mo
-★
Study →
Snoggle: Chat, Meet & Date App
Joy Media · 🍎
$30.00/mo
4.2★
Study →
brightwheel: Childcare App
brightwheel · ▶︎
$24.47/mo
4.7★
Study →
TopTop: Games & Party
MX INNOVATION · 🍎
$49.99/mo
4.8★
Study →
Hema 4WD Maps Australia
Hema Maps Pty · ▶︎
$7.73/mo
-★
Study →
妖怪ウォッチ1 スマホ
LEVEL-5 · ▶︎
$3.98/mo
-★
Study →
FINAL FANTASY IV: TAY
SQUARE ENIX · ▶︎
$9.84/mo
3.9★
Study →
Kingdom Rush 5: Alliance TD
Ironhide Games · ▶︎
$14.11/mo
4.7★
Study →
PXPlay: Remote Play
Streaming Dev · ▶︎
$14.12/mo
4.8★
Study →
포켓트윈
cocone ONE · ▶︎
$6.06/mo
-★
Study →
ParentSquare
ParentSquare · ▶︎
$22.34/mo
4.4★
Study →
iRISCO
RISCO GROUP · ▶︎
$16.04/mo
2.7★
Study →
Gymondo: Fitness Workout Plans
Gymondo · 🍎
$12.00/mo
4.7★
Study →
Teststar: Get Freecash Rewards
teststar · ▶︎
$4.46/mo
-★
Study →
Pilates at Home, Wall Pilates
Prutvi · 🍎
$5.83/mo
4.6★
Study →
Pocket Prep IT & Cybersecurity
Pocket Prep · ▶︎
$51.22/mo
4.3★
Study →
Charm King™
PlayQ · 🍎
$1.99/mo
4.7★
Study →
NARUTO: Ultimate Ninja STORM
Bandai Namco Entertainment · ▶︎
$9.70/mo
4.2★
Study →
DAVx⁵ - CalDAV CardDAV WebDAV
bitfire web engineering · ▶︎
$8.96/mo
4.3★
Study →
Cosmo: Learn GenAI & More
CodeSignal · ▶︎
$44.14/mo
4.5★
Study →
キャラぷ - 新次元チャットシミュレーション
キャラぷ · ▶︎
$13.75/mo
-★
Study →
V2VPN - A Fast VPN Proxy
V2VPN · ▶︎
$9.44/mo
4.9★
Study →
CDL Prep Practice Test 2026
Best Fun Games · ▶︎
$47.42/mo
4.7★
Study →
Pulsetto Wellness
Pulsetto · ▶︎
$23.45/mo
4.5★
Study →
Whif
벙커키즈 · ▶︎
$12.02/mo
4.2★
Study →
Military Calisthenics Women
7M · ▶︎
$22.35/mo
4.6★
Study →
5Min: Weight Loss Workout
SWIFTFLYERS · ▶︎
$16.72/mo
4.5★
Study →
RollerCoaster Tycoon® Classic
Atari · ▶︎
$3.45/mo
3.8★
Study →
FINAL FANTASY DIMENSIONS
SQUARE ENIX · ▶︎
$9.84/mo
4.2★
Study →
TripView
TripView Pty · ▶︎
$14.07/mo
4.8★
Study →
Farming Simulator 23 Mobile
GIANTS · ▶︎
$1.86/mo
4.3★
Study →
Baby Monitor 3G - Video Nanny
TappyTaps s.r.o · ▶︎
$8.90/mo
4.4★
Study →
Money Manager (Remove Ads)
Realbyte · ▶︎
$7.06/mo
4.7★
Study →
Panda Mouse Pro
Panda Gaming Studio · ▶︎
$4.89/mo
4.3★
Study →
Well Up-Level Up Your Wellness
ILLUMEOS · 🍎
$12.00/mo
4.3★
Study →
Melting - AI Romance Chat
Watnee · ▶︎
$11.12/mo
3.7★
Study →
Führerschein 2026 GOLD
theorie24 GmbH - Deutschland · ▶︎
$25.96/mo
4.7★
Study →
Onkyo HF Player Unlocker
Onkyo · ▶︎
$3.70/mo
3.2★
Study →
StbEmu (Pro)
M Vasilchuk · ▶︎
$89.98/mo
3.4★
Study →

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