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💳 Paywall & Pricing Analysis

2,486 confirmed subscription apps in our index. Median monthly sub price, distribution histogram, and top apps to study before you set your own paywall.

2,486

Subscription apps

$11.77

Median monthly

$7.03

25th percentile

$20.00

75th percentile

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,486 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Football Referee Simulator

Vladimir Pliashkun · ▶︎

NikahForever Muslim Matrimony

Goalwit · 🍎

The Body Coach Workout Planner

The Body Coach · 🍎

【パチスロ】十字架5

FizzUp - Workouts & Nutrition

SQUARE ENIX · ▶︎

3D Bubble Shoot - ASMR Game

TaTa Game · ▶︎

Mini Challenges: Calm Games

UltraPub · ▶︎

Coin Master - Board Adventure

Moon Active · ▶︎

CanaryDroid · ▶︎

Heartsnet · ▶︎

Tetris® Block Party

PLAYSTUDIOS US · ▶︎

Bus Rush Fever!

GOODROID · ▶︎

Sort Journey - Travel Puzzle

Bluetile · ▶︎

낱말퀴즈-단어&단어게임&두뇌 훈련&현실적인 게임

Astrasen Global · ▶︎

Sheep Dash: Sheep Away

Snap Brain Games · ▶︎

Arrow Maze - Escape Puzzle

SayGames · ▶︎

Block Blitz: Puzzle Adventure

Bluetile · ▶︎

Colorful Screw: Charm Quest

Ming technology private limlted · ▶︎

Associate Words: Solitaire

Astrasen Global · ▶︎

Hole Stars: Puzzle Game

Moon Active · ▶︎

Oakever Games · ▶︎

Mystery Town: Merge Games

Cedar Games Studio · ▶︎

Lost Twins - A Surreal Puzzler

we.R.play · ▶︎

Combo Game · ▶︎

TopTop : Games & Chat

Social Game Lab · ▶︎

Arrow Cube Escape

GOODROID · ▶︎

Screw All Out - Jam Master

Warrior Puzzle Game Studio · ▶︎

Tricky Brain: Annoying Puzzle

FemeAves · ▶︎

Brainy Escape Quest

Metagame · ▶︎

Tidy Puzzle: Perfect Satisfy

FALCON GAME · ▶︎

Tic Tac Toe: Classic & Modern

Sunstone-Dev · ▶︎

Art of Living Meditation, Yoga

Sri Sri Publications Trust · 🍎

Timo Club - Multiplayer Party

Flash Point Information Technology · 🍎

Noodlecake · ▶︎

Sa･Ga COLLECTION

SQUARE ENIX · ▶︎

Skyship Quest Story

Kairosoft · ▶︎

Tale of Immortal

WENXIN Games · ▶︎

레이튼 교수와 악마의 상자 모바일 HD 리마스터

LEVEL-5 · ▶︎

Bicah Body · 🍎

Shopper - Shopping List

The Shopper Network · 🍎

Ultimate EMF Detector Real Pro

MRE Programming · ▶︎

RosyFox - Read Love & Drama

Second line: 2nd Phone Number・

IAPPTECHNOLOGIES LLP · 🍎

GENKI Conjugation Cards

The Japan Times Publishing · ▶︎

Acrobits: VoIP SIP Softphone

Acrobits, s.r.o · ▶︎

FINAL FANTASY DIMENSIONS II

SQUARE ENIX · ▶︎

Jota+★PRO-KEY

Aquamarine Networks · ▶︎

FINAL FANTASY II

SQUARE ENIX · ▶︎

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