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REV.NOW
Reddit earns about
$4.32M/month
range $2.38M – $6.27M · $51.85M/year
Live data · refreshed every hour
Per Day
$144.0K
$79.2K – $208.8K
Per Week
$1.01M
$554.5K – $1.46M
Per Month
$4.32M
$2.38M – $6.27M
Per Year
$51.85M
$28.52M – $75.18M
Lifetime
$129.62M
$71.29M – $187.96M
Brand revenue
✓ Verified filing
Reddit - full brand revenue
Annual brand revenue (2024)
$1.3B/year
App Store / Play Store share
4%
≈ $52M/year of in-app revenue
Off-store revenue (everything else)
$1.2B/year
96% of total brand revenue
Reddit earns about $1.3B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Reddit
Auto-generated from this app's real revenue ($4.32M/month · $51.85M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
59/100
Opportunity
30/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$19.95/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $19.95/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Reddit charges ~$19.95/mo. Competitive entry: $11.97/mo or annual at $72/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered SocialSmart : Social Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Reddit for 30 days - here's what I'd do differently"
- "Why Reddit costs $19.95/mo when ours costs $11.97"
- "The social app Reddit won't tell you these 3 things"
Monetization
Subscription (~$19.95/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
238.4M installs · 6.2% active · 1.1% pay
In-App Purchases
- Sub Subscription tier $1.99/month
- Sub Subscription tier $199.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Released
- Apr 6, 2016
- Last Updated
- May 4, 2026
- Content Rating
- Mature 17+
- Category
- Social
- Price
- Free
- Currency
- USD
- Developer
- reddit Inc.
What's new
Thanks for updating the Reddit app! We've updated our Android app with bug fixes and changes to improve your overall experience.
Fun Numbers - share these
$2
every second
$100
every minute
$6.0K
every hour
$144.0K
every day
- ☕ Buys 29K $5 coffees every day
- 👨💻 Pays for 288 senior engineer salaries per year
- 🚗 Earns enough for 1K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 3 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
238.4M
Reported: 100,000,000+
Active Users (MAU est.)
14.8M
6.2% of installs · SOCIAL category benchmark · cumulative-install decay × 0.14
Rating
4.60 ★
336K reviews
Monetization
Subscription (~$19.95/mo)
IAP: $1.99 - $199.99 per item
Rating Distribution
5★
3.6M
4★
588K
3★
143K
2★
37K
1★
215K
Compare Reddit or explore similar apps
Social · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About Reddit
How much money does Reddit make on Google Play? ⌄
Reddit has an estimated Play Store revenue of $4.32M per month (~$51.85M per year, $144.0K per day) with a likely range of $2.38M to $6.27M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Reddit get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Reddit reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 238.4M total downloads and 14.8M monthly active users on Android.
Is Reddit a top grossing Android app and what is its Play Store rank? ⌄
Reddit is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Reddit Play Store revenue estimated? ⌄
Rev.now estimates Reddit Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($1.99 - $199.99 per item), ad monetization (eCPM × impressions × MAU) and the Social category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Reddit offer on Android? ⌄
Reddit offers in-app purchases ($1.99 - $199.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Reddit Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Reddit side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Reddit? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Reddit. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
