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Toss earns about
$2.58M/month
range $1.42M – $3.74M · $30.92M/year
Live data · refreshed every hour
Per Day
$85.9K
$47.2K – $124.5K
Per Week
$601.2K
$330.6K – $871.7K
Per Month
$2.58M
$1.42M – $3.74M
Per Year
$30.92M
$17.00M – $44.83M
Lifetime
$77.29M
$42.51M – $112.08M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Toss
Auto-generated from this app's real revenue ($2.58M/month · $30.92M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
79/100
Opportunity
5/100
Cloneability
$2
Revenue / install
✓ Features to copy
- subscription paywall (~$13.10/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- ★ rating only 3.5 - read /intelligence/reviews/android/toss/ to mine the top complaints
- subscription is $13.10/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Toss is at $13.10/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered FinanceSmart : Finance Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Toss for 30 days - here's what I'd do differently"
- "Why Toss costs $13.10/mo when ours costs $7.86"
- "The finance app Toss won't tell you these 3 things"
Monetization
Subscription (~$13.10/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
43.3M installs · 11.7% active · 2.8% pay
In-App Purchases
- Sub Subscription tier $0.49/month
- Sub Subscription tier $349.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Released
- Mar 11, 2014
- Last Updated
- May 8, 2026
- Content Rating
- Mature 17+
- Category
- Finance
- Price
- Free
- Currency
- USD
- Developer
- Viva Republica
Fun Numbers - share these
$1
every second
$60
every minute
$3.6K
every hour
$85.9K
every day
- ☕ Buys 17K $5 coffees every day
- 👨💻 Pays for 172 senior engineer salaries per year
- 🚗 Earns enough for 736 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 5 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
43.3M
Reported: 10,000,000+
Active Users (MAU est.)
5.1M
11.7% of installs · FINANCE category benchmark · cumulative-install decay × 0.3
Rating
3.46 ★
158 reviews
Monetization
Subscription (~$13.10/mo)
IAP: $0.49 - $349.99 per item
Rating Distribution
5★
124K
4★
22K
3★
12K
2★
22K
1★
67K
Compare Toss or explore similar apps
Finance · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About Toss
How much money does Toss make on Google Play? ⌄
Toss has an estimated Play Store revenue of $2.58M per month (~$30.92M per year, $85.9K per day) with a likely range of $1.42M to $3.74M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Toss get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Toss reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 43.3M total downloads and 5.1M monthly active users on Android.
Is Toss a top grossing Android app and what is its Play Store rank? ⌄
Toss is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Toss Play Store revenue estimated? ⌄
Rev.now estimates Toss Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.49 - $349.99 per item), ad monetization (eCPM × impressions × MAU) and the Finance category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Toss offer on Android? ⌄
Toss offers in-app purchases ($0.49 - $349.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Toss Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Toss side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Toss? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Toss. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
