CapCut: Photo & Video Editor vs Esti: Aesthetic Photo Editor

CapCut: Photo & Video Editor

Bytedance Pte. Ltd
App Store
$11.01M/mo
~$132.14M/yr · 188.2M installs
VS

Esti: Aesthetic Photo Editor

Prequel Inc.
App Store
$19.9K/mo
~$239.2K/yr · 1.6M installs
Revenue winner CapCut: Photo & Video Editor wins +55142% vs other
Installs winner CapCut: Photo & Video Editor wins +11842% vs other
MAU winner CapCut: Photo & Video Editor wins +11880% vs other
Rating winner CapCut: Photo & Video Editor wins +1% vs other

Why CapCut: Photo & Video Editor is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. CapCut: Photo & Video Editor earns roughly 552× more per month than Esti: Aesthetic Photo Editor - $11.01M vs $19.9K.
  2. Premium pricing. CapCut: Photo & Video Editor charges $7.99/mo vs Esti: Aesthetic Photo Editor's $1.25/mo - higher ARPU per converted user.
  3. Bigger install base. CapCut: Photo & Video Editor has ~188.2M lifetime installs vs Esti: Aesthetic Photo Editor's ~1.6M - 119.4× the funnel top.
  4. Charts placement. CapCut: Photo & Video Editor ranks #23 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.

Find more apps with this revenue gap · Full CapCut: Photo & Video Editor report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

CapCut: Photo & Video Editor
vs
Esti: Aesthetic Photo Editor
Monthly revenue (est.)?
$11.01M
$19.9K
Annual revenue (est.)
$132.14M
$239.2K
Lifetime installs (est.)
188.2M
1.6M
Monthly active users (est.)?
59.1M
493K
App Store rating
4.62★
4.59★
Total ratings
1.1M
14K
US grossing rank
#23
-
Cheapest monthly sub
$7.99
$1.25
IAP tiers detected
6 tiers
=
6 tiers

CapCut: Photo & Video Editor

Bytedance Pte. Ltd
App Store
Category
Photo & Video
Price
Free
Released
Apr 14, 2020
Last updated
Apr 29, 2026
File size
730.0 MB
Content rating
12+
Version
17.6.0
Languages
Arabic, English, French, Hebrew, Indonesian, Italian +14 more
View full CapCut: Photo & Video Editor report →

Esti: Aesthetic Photo Editor

Prequel Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 25, 2023
Last updated
Mar 31, 2026
File size
257.0 MB
Content rating
12+
Version
1.41.0
Languages
English, French, German, Indonesian, Italian, Japanese +7 more
View full Esti: Aesthetic Photo Editor report →

CapCut: Photo & Video Editor trajectory

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Esti: Aesthetic Photo Editor trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, CapCut: Photo & Video Editor or Esti: Aesthetic Photo Editor? v
CapCut: Photo & Video Editor earns about $11.01M per month, while Esti: Aesthetic Photo Editor earns about $19.9K. That is a 552.4× revenue gap (~$10.99M more per month for CapCut: Photo & Video Editor). Annual revenue: CapCut: Photo & Video Editor ≈ $132.14M/year, Esti: Aesthetic Photo Editor ≈ $239.2K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, CapCut: Photo & Video Editor or Esti: Aesthetic Photo Editor? v
CapCut: Photo & Video Editor leads with about 188.2M estimated downloads vs 1.6M for Esti: Aesthetic Photo Editor - a 119.4× gap. CapCut: Photo & Video Editor's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Esti: Aesthetic Photo Editor's App Store downloads are estimated from 14K ratings.
Are CapCut: Photo & Video Editor and Esti: Aesthetic Photo Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do CapCut: Photo & Video Editor and Esti: Aesthetic Photo Editor offer? v
CapCut: Photo & Video Editor: IAP range 6 tiers detected. Esti: Aesthetic Photo Editor: IAP range 6 tiers detected. CapCut: Photo & Video Editor runs a "Subscription (~$7.50/mo) · calibrated by US grossing rank #23" monetization model; Esti: Aesthetic Photo Editor runs "Subscription (~$1.25/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, CapCut: Photo & Video Editor or Esti: Aesthetic Photo Editor? v
CapCut: Photo & Video Editor edges ahead with ★ 4.6 vs ★ 4.6 (gap of 0.0 stars). Rating volume: CapCut: Photo & Video Editor 1.1M ratings, Esti: Aesthetic Photo Editor 14K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these CapCut: Photo & Video Editor vs Esti: Aesthetic Photo Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $11.01M for CapCut: Photo & Video Editor and $19.9K for Esti: Aesthetic Photo Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare CapCut: Photo & Video Editor or Esti: Aesthetic Photo Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.