Insta360 vs PhotoPills
Insta360
Insta360
App Store
$54.0K/mo
~$648.1K/yr · 717K installs
VS
PhotoPills
PhotoPills S.L.
App Store
$35.1K/mo
~$420.6K/yr · 120K installs
Revenue winner
Insta360 wins
+54% vs other
Installs winner
Insta360 wins
+500% vs other
MAU winner
Insta360 wins
+490% vs other
Rating winner
PhotoPills wins
+5% vs other
Why Insta360 is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Insta360 earns roughly 2× more per month than PhotoPills - $54.0K vs $35.1K.
- Subscription model. Insta360 runs a $2.99/mo subscription that compounds; PhotoPills relies on one-shot IAP or ads.
- Bigger install base. Insta360 has ~717K lifetime installs vs PhotoPills's ~120K - 6.0× the funnel top.
- More monetization surfaces. Insta360 runs 6 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Insta360 report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Insta360
vs
PhotoPills
Monthly revenue (est.)?
$54.0K
◀
$35.1K
Annual revenue (est.)
$648.1K
◀
$420.6K
Lifetime installs (est.)
717K
◀
120K
Monthly active users (est.)?
223K
◀
38K
App Store rating
4.47★
▶
4.70★
Total ratings
9K
◀
1K
US grossing rank
-
=
-
Cheapest monthly sub
$2.99
◀
No sub
IAP tiers detected
6 tiers
◀
0 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Jan 16, 2020
- Last updated
- May 8, 2026
- File size
- 2.59 GB
- Content rating
- 4+
- Version
- 2.24.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +8 more
- Category
- Photo & Video
- Price
- USD10.99
- Released
- Mar 21, 2013
- Last updated
- Apr 16, 2026
- File size
- 51.0 MB
- Content rating
- 17+
- Version
- 2.13.25
- Languages
- Catalan, English, French, German, Italian, Japanese +3 more
Insta360 trajectory
PhotoPills trajectory
FAQ
Which makes more money, Insta360 or PhotoPills? v
Insta360 earns about $54.0K per month, while PhotoPills earns about $35.1K. That is a 1.5× revenue gap (~$19.0K more per month for Insta360). Annual revenue: Insta360 ≈ $648.1K/year, PhotoPills ≈ $420.6K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Insta360 or PhotoPills? v
Insta360 leads with about 717K estimated downloads vs 120K for PhotoPills - a 6.0× gap. Insta360's App Store downloads are estimated from 9K ratings × the standard 1:75 ratio. PhotoPills's App Store downloads are estimated from 1K ratings.
Are Insta360 and PhotoPills in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Insta360 and PhotoPills offer? v
Insta360: IAP range 6 tiers detected. PhotoPills: no IAP detected on the public listing. Insta360 runs a "Subscription (~$7.50/mo)" monetization model; PhotoPills runs "Paid app ($10.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Insta360 or PhotoPills? v
PhotoPills edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Insta360 9K ratings, PhotoPills 1K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Insta360 vs PhotoPills revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $54.0K for Insta360 and $35.1K for PhotoPills are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Insta360 or PhotoPills to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.