Insta360 vs Shine -Sparkle Camera
Insta360
Insta360
App Store
$55.0K/mo
~$659.6K/yr · 730K installs
VS
Shine -Sparkle Camera
文杰 胡
App Store
$144/mo
~$1.7K/yr · 5K installs
Revenue winner
Insta360 wins
+38070% vs other
Installs winner
Insta360 wins
+13302% vs other
MAU winner
Insta360 wins
+20950% vs other
Rating winner
Insta360 wins
+6% vs other
Why Insta360 is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Insta360 earns roughly 382× more per month than Shine -Sparkle Camera - $55.0K vs $144.
- Subscription model. Insta360 runs a $2.99/mo subscription that compounds; Shine -Sparkle Camera relies on one-shot IAP or ads.
- Bigger install base. Insta360 has ~730K lifetime installs vs Shine -Sparkle Camera's ~5K - 134.0× the funnel top.
- More monetization surfaces. Insta360 runs 6 IAP tiers vs 3 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Insta360 report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Insta360
vs
Shine -Sparkle Camera
Monthly revenue (est.)?
$55.0K
◀
$144
Annual revenue (est.)
$659.6K
◀
$1.7K
Lifetime installs (est.)
730K
◀
5K
Monthly active users (est.)?
227K
◀
1K
App Store rating
4.47★
◀
4.20★
Total ratings
9K
◀
109
US grossing rank
-
=
-
Cheapest monthly sub
$2.99
◀
No sub
IAP tiers detected
6 tiers
◀
3 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Jan 16, 2020
- Last updated
- Jun 29, 2026
- File size
- 2.19 GB
- Content rating
- 4+
- Version
- 2.28.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +8 more
- Category
- Photo & Video
- Price
- USD0.99
- Released
- Jun 23, 2018
- Last updated
- Feb 20, 2019
- File size
- 32.4 MB
- Content rating
- 4+
- Version
- 1.3.0
- Languages
- English, Japanese, Chinese, Chinese
Insta360 trajectory
Shine -Sparkle Camera trajectory
FAQ
Which makes more money, Insta360 or Shine -Sparkle Camera? v
Insta360 earns about $55.0K per month, while Shine -Sparkle Camera earns about $144. That is a 381.7× revenue gap (~$54.8K more per month for Insta360). Annual revenue: Insta360 ≈ $659.6K/year, Shine -Sparkle Camera ≈ $1.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Insta360 or Shine -Sparkle Camera? v
Insta360 leads with about 730K estimated downloads vs 5K for Shine -Sparkle Camera - a 134.0× gap. Insta360's App Store downloads are estimated from 9K ratings × the standard 1:75 ratio. Shine -Sparkle Camera's App Store downloads are estimated from 109 ratings.
Are Insta360 and Shine -Sparkle Camera in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Insta360 and Shine -Sparkle Camera offer? v
Insta360: IAP range 6 tiers detected. Shine -Sparkle Camera: IAP range 3 tiers detected. Insta360 runs a "Subscription (~$7.50/mo)" monetization model; Shine -Sparkle Camera runs "Paid app ($0.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Insta360 or Shine -Sparkle Camera? v
Insta360 edges ahead with ★ 4.5 vs ★ 4.2 (gap of 0.3 stars). Rating volume: Insta360 9K ratings, Shine -Sparkle Camera 109 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Insta360 vs Shine -Sparkle Camera revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $55.0K for Insta360 and $144 for Shine -Sparkle Camera are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Insta360 or Shine -Sparkle Camera to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.