Instagram vs Kivo - make friend
Instagram
Google Play
$37.46M/mo
~$449.47M/yr · 7.5B installs
VS
Kivo - make friend
main marwan
Google Play
$5.5K/mo
~$65.9K/yr · 50K installs
Revenue winner
Instagram wins
+682027% vs other
Installs winner
Instagram wins
+14812276% vs other
MAU winner
Instagram wins
+873271% vs other
Rating winner
Instagram wins
+402% vs other
Why Instagram is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 6821× more per month than Kivo - make friend - $37.46M vs $5.5K.
- Aggressive pricing. Instagram undercuts at $1.38/mo vs $15.47/mo - converts a higher % of free users.
- Bigger install base. Instagram has ~7.5B lifetime installs vs Kivo - make friend's ~50K - 148123.8× the funnel top.
- Better app store reviews. Instagram sits at 4.02★ vs 0.00★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Instagram
vs
Kivo - make friend
Monthly revenue (est.)?
$37.46M
◀
$5.5K
Annual revenue (est.)
$449.47M
◀
$65.9K
Lifetime installs (est.)
7.5B
◀
50K
Monthly active users (est.)?
186.3M
◀
21K
App Store rating
4.02★
◀
-
Total ratings
167.6M
◀
0
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
▶
$15.47
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Social
- Price
- Free
- Released
- Apr 3, 2012
- Last updated
- May 4, 2026
- File size
- -
- Content rating
- Teen
- Version
- VARY
- Languages
- -
- Category
- Social
- Price
- Free
- Released
- Apr 2, 2026
- Last updated
- Apr 16, 2026
- File size
- -
- Content rating
- Mature 17+
- Version
- 1.0.3
- Languages
- -
Instagram trajectory
Kivo - make friend trajectory
FAQ
Which makes more money, Instagram or Kivo - make friend? v
Instagram earns about $37.46M per month, while Kivo - make friend earns about $5.5K. That is a 6821.3× revenue gap (~$37.45M more per month for Instagram). Annual revenue: Instagram ≈ $449.47M/year, Kivo - make friend ≈ $65.9K/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Kivo - make friend? v
Instagram leads with about 7.5B estimated downloads vs 50K for Kivo - make friend - a 148123.8× gap. Instagram reports 5,000,000,000+ installs on Google Play. Kivo - make friend reports 50,000+ installs on Google Play.
Are Instagram and Kivo - make friend in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Kivo - make friend offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. Kivo - make friend: IAP range $2.99 - $79.99 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; Kivo - make friend runs "Subscription (~$15.47/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Kivo - make friend? v
Instagram edges ahead with a higher overall score (gap of 4.0 stars). Rating volume: Instagram 4.6M ratings, Kivo - make friend 0 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Kivo - make friend revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.46M for Instagram and $5.5K for Kivo - make friend are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Kivo - make friend to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.