Instagram vs LivU - Make friends
Instagram
Google Play
$37.46M/mo
~$449.47M/yr · 7.5B installs
VS
LivU - Make friends
LIVU Team
Google Play
$1.78M/mo
~$21.31M/yr · 69.0M installs
Revenue winner
Instagram wins
+2009% vs other
Installs winner
Instagram wins
+10703% vs other
MAU winner
Instagram wins
+1962% vs other
Rating winner
LivU - Make friends wins
+8% vs other
Why Instagram is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 21× more per month than LivU - Make friends - $37.46M vs $1.78M.
- Aggressive pricing. Instagram undercuts at $1.38/mo vs $5.04/mo - converts a higher % of free users.
- Bigger install base. Instagram has ~7.5B lifetime installs vs LivU - Make friends's ~69.0M - 108.0× the funnel top.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$37.46M
◀
$1.78M
Annual revenue (est.)
$449.47M
◀
$21.31M
Lifetime installs (est.)
7.5B
◀
69.0M
Monthly active users (est.)?
186.3M
◀
9.0M
App Store rating
4.02★
▶
4.34★
Total ratings
167.6M
◀
422K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
▶
$5.04
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Social
- Price
- Free
- Released
- Apr 3, 2012
- Last updated
- May 4, 2026
- File size
- -
- Content rating
- Teen
- Version
- VARY
- Languages
- -
- Category
- Social
- Price
- Free
- Released
- Jul 28, 2017
- Last updated
- Jan 21, 2026
- File size
- -
- Content rating
- Mature 17+
- Version
- 1.7.19
- Languages
- -
Instagram trajectory
LivU - Make friends trajectory
FAQ
Which makes more money, Instagram or LivU - Make friends? v
Instagram earns about $37.46M per month, while LivU - Make friends earns about $1.78M. That is a 21.1× revenue gap (~$35.68M more per month for Instagram). Annual revenue: Instagram ≈ $449.47M/year, LivU - Make friends ≈ $21.31M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or LivU - Make friends? v
Instagram leads with about 7.5B estimated downloads vs 69.0M for LivU - Make friends - a 108.0× gap. Instagram reports 5,000,000,000+ installs on Google Play. LivU - Make friends reports 50,000,000+ installs on Google Play.
Are Instagram and LivU - Make friends in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and LivU - Make friends offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. LivU - Make friends: IAP range $0.10 - $253.70 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; LivU - Make friends runs "Subscription (~$5.04/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or LivU - Make friends? v
LivU - Make friends edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.3 stars). Rating volume: Instagram 4.6M ratings, LivU - Make friends 3K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs LivU - Make friends revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.46M for Instagram and $1.78M for LivU - Make friends are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or LivU - Make friends to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
