Instagram vs Lumi - online video chat
Instagram
Google Play
$37.97M/mo
~$455.61M/yr · 7.6B installs
VS
Lumi - online video chat
Para Me
Google Play
$993.6K/mo
~$11.92M/yr · 28.5M installs
Revenue winner
Instagram wins
+3721% vs other
Installs winner
Instagram wins
+26435% vs other
MAU winner
Instagram wins
+5083% vs other
Rating winner
Lumi - online video chat wins
+3% vs other
Why Instagram is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 38× more per month than Lumi - online video chat - $37.97M vs $993.6K.
- Aggressive pricing. Instagram undercuts at $1.38/mo vs $17.23/mo - converts a higher % of free users.
- Bigger install base. Instagram has ~7.6B lifetime installs vs Lumi - online video chat's ~28.5M - 265.4× the funnel top.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Instagram
vs
Lumi - online video chat
Monthly revenue (est.)?
$37.97M
◀
$993.6K
Annual revenue (est.)
$455.61M
◀
$11.92M
Lifetime installs (est.)
7.6B
◀
28.5M
Monthly active users (est.)?
189.1M
◀
3.6M
App Store rating
4.00★
▶
4.12★
Total ratings
168.3M
◀
152K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
▶
$17.23
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Social
- Price
- Free
- Released
- Apr 3, 2012
- Last updated
- Jun 29, 2026
- File size
- -
- Content rating
- Teen
- Version
- VARY
- Languages
- -
- Category
- Social
- Price
- Free
- Released
- Jul 11, 2019
- Last updated
- Sep 22, 2025
- File size
- -
- Content rating
- Mature 17+
- Version
- 1.0.4769
- Languages
- -
Instagram trajectory
Lumi - online video chat trajectory
FAQ
Which makes more money, Instagram or Lumi - online video chat? v
Instagram earns about $37.97M per month, while Lumi - online video chat earns about $993.6K. That is a 38.2× revenue gap (~$36.97M more per month for Instagram). Annual revenue: Instagram ≈ $455.61M/year, Lumi - online video chat ≈ $11.92M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Lumi - online video chat? v
Instagram leads with about 7.6B estimated downloads vs 28.5M for Lumi - online video chat - a 265.4× gap. Instagram reports 5,000,000,000+ installs on Google Play. Lumi - online video chat reports 10,000,000+ installs on Google Play.
Are Instagram and Lumi - online video chat in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Lumi - online video chat offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. Lumi - online video chat: IAP range $0.99 - $299.99 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; Lumi - online video chat runs "Subscription (~$17.23/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Lumi - online video chat? v
Lumi - online video chat edges ahead with ★ 4.1 vs ★ 4.0 (gap of 0.1 stars). Rating volume: Instagram 4.6M ratings, Lumi - online video chat 312 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Lumi - online video chat revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.97M for Instagram and $993.6K for Lumi - online video chat are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Lumi - online video chat to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.