Instagram vs Mooka - Video Calls & Friends

Instagram

Instagram
Google Play
$37.46M/mo
~$449.47M/yr · 7.5B installs
VS

Mooka - Video Calls & Friends

Kantoush
Google Play
$47.5K/mo
~$570.4K/yr · 1.0M installs
Revenue winner Instagram wins +78696% vs other
Installs winner Instagram wins +740890% vs other
MAU winner Instagram wins +89392% vs other
Rating winner Instagram wins +10% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 788× more per month than Mooka - Video Calls & Friends - $37.46M vs $47.5K.
  2. Aggressive pricing. Instagram undercuts at $1.38/mo vs $12.21/mo - converts a higher % of free users.
  3. Bigger install base. Instagram has ~7.5B lifetime installs vs Mooka - Video Calls & Friends's ~1.0M - 7409.9× the funnel top.
  4. Better app store reviews. Instagram sits at 4.02★ vs 3.67★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Mooka - Video Calls & Friends
Monthly revenue (est.)?
$37.46M
$47.5K
Annual revenue (est.)
$449.47M
$570.4K
Lifetime installs (est.)
7.5B
1.0M
Monthly active users (est.)?
186.3M
208K
App Store rating
4.02★
3.67★
Total ratings
167.6M
1K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
$12.21
IAP tiers detected
0 tiers
=
0 tiers

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
May 4, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

Mooka - Video Calls & Friends

Kantoush
Google Play
Category
Social
Price
Free
Released
Oct 28, 2025
Last updated
Apr 27, 2026
File size
-
Content rating
Mature 17+
Version
1.0.3
Languages
-
View full Mooka - Video Calls & Friends report →

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Mooka - Video Calls & Friends trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Instagram or Mooka - Video Calls & Friends? v
Instagram earns about $37.46M per month, while Mooka - Video Calls & Friends earns about $47.5K. That is a 788.0× revenue gap (~$37.41M more per month for Instagram). Annual revenue: Instagram ≈ $449.47M/year, Mooka - Video Calls & Friends ≈ $570.4K/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Mooka - Video Calls & Friends? v
Instagram leads with about 7.5B estimated downloads vs 1.0M for Mooka - Video Calls & Friends - a 7409.9× gap. Instagram reports 5,000,000,000+ installs on Google Play. Mooka - Video Calls & Friends reports 1,000,000+ installs on Google Play.
Are Instagram and Mooka - Video Calls & Friends in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Mooka - Video Calls & Friends offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. Mooka - Video Calls & Friends: IAP range $1.49 - $99.99 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; Mooka - Video Calls & Friends runs "Subscription (~$12.21/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Mooka - Video Calls & Friends? v
Instagram edges ahead with ★ 4.0 vs ★ 3.7 (gap of 0.3 stars). Rating volume: Instagram 4.6M ratings, Mooka - Video Calls & Friends 4 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Mooka - Video Calls & Friends revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.46M for Instagram and $47.5K for Mooka - Video Calls & Friends are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Mooka - Video Calls & Friends to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.