Instagram vs setlog

Instagram

Instagram
Google Play
$37.90M/mo
~$454.86M/yr · 7.5B installs
VS

setlog

newchat
Google Play
$0/mo
~$0/yr · 2.8M installs
Revenue winner Instagram wins +3790464500% vs other
Installs winner Instagram wins +268203% vs other
MAU winner Instagram wins +34122% vs other
Rating winner Instagram wins +35% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 37904645× more per month than setlog - $37.90M vs $0.
  2. Subscription model. Instagram runs a $1.38/mo subscription that compounds; setlog relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~7.5B lifetime installs vs setlog's ~2.8M - 2683.0× the funnel top.
  4. Better app store reviews. Instagram sits at 4.00★ vs 2.97★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
setlog
Monthly revenue (est.)?
$37.90M
$0
Annual revenue (est.)
$454.86M
$0
Lifetime installs (est.)
7.5B
2.8M
Monthly active users (est.)?
188.7M
551K
App Store rating
4.00★
2.97★
Total ratings
168.2M
4K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
No sub
IAP tiers detected
0 tiers
=
0 tiers

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
Jun 23, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

setlog

newchat
Google Play
Category
Social
Price
Free
Released
Apr 22, 2026
Last updated
Jun 23, 2026
File size
-
Content rating
Teen
Version
1.1
Languages
-
View full setlog report →

Instagram trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

setlog trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, Instagram or setlog? v
Instagram earns about $37.90M per month, while setlog earns about $0. That is a ∞× revenue gap (~$37.90M more per month for Instagram). Annual revenue: Instagram ≈ $454.86M/year, setlog ≈ $0/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or setlog? v
Instagram leads with about 7.5B estimated downloads vs 2.8M for setlog - a 2683.0× gap. Instagram reports 5,000,000,000+ installs on Google Play. setlog reports 1,000,000+ installs on Google Play.
Are Instagram and setlog in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and setlog offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. setlog: no IAP detected on the public listing. Instagram runs a "Subscription (~$1.38/mo)" monetization model; setlog runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or setlog? v
Instagram edges ahead with ★ 4.0 vs ★ 3.0 (gap of 1.0 stars). Rating volume: Instagram 4.6M ratings, setlog 22 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs setlog revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.90M for Instagram and $0 for setlog are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or setlog to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.