Instagram vs Tether: Local Match Dating

Instagram

Instagram
Google Play
$37.97M/mo
~$455.62M/yr · 7.6B installs
VS

Tether: Local Match Dating

LTD Dev
Google Play
$208.1K/mo
~$2.50M/yr · 667K installs
Revenue winner Instagram wins +18143% vs other
Installs winner Instagram wins +1134124% vs other
MAU winner Instagram wins +110233% vs other
Rating winner Tether: Local Match Dating wins +11% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 182× more per month than Tether: Local Match Dating - $37.97M vs $208.1K.
  2. Aggressive pricing. Instagram undercuts at $1.38/mo vs $19.98/mo - converts a higher % of free users.
  3. Bigger install base. Instagram has ~7.6B lifetime installs vs Tether: Local Match Dating's ~667K - 11342.2× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Tether: Local Match Dating
Monthly revenue (est.)?
$37.97M
$208.1K
Annual revenue (est.)
$455.62M
$2.50M
Lifetime installs (est.)
7.6B
667K
Monthly active users (est.)?
189.1M
171K
App Store rating
4.00★
4.44★
Total ratings
168.3M
22K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
$19.98
IAP tiers detected
0 tiers
=
0 tiers

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
Jun 29, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

Tether: Local Match Dating

LTD Dev
Google Play
Category
Social
Price
Free
Released
Sep 26, 2024
Last updated
May 22, 2026
File size
-
Content rating
Mature 17+
Version
1.1.4
Languages
-
View full Tether: Local Match Dating report →

Instagram trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Tether: Local Match Dating trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Instagram or Tether: Local Match Dating? v
Instagram earns about $37.97M per month, while Tether: Local Match Dating earns about $208.1K. That is a 182.4× revenue gap (~$37.76M more per month for Instagram). Annual revenue: Instagram ≈ $455.62M/year, Tether: Local Match Dating ≈ $2.50M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Tether: Local Match Dating? v
Instagram leads with about 7.6B estimated downloads vs 667K for Tether: Local Match Dating - a 11342.2× gap. Instagram reports 5,000,000,000+ installs on Google Play. Tether: Local Match Dating reports 500,000+ installs on Google Play.
Are Instagram and Tether: Local Match Dating in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Tether: Local Match Dating offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. Tether: Local Match Dating: IAP range $4.99 - $79.99 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; Tether: Local Match Dating runs "Subscription (~$19.98/mo, dating)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Tether: Local Match Dating? v
Tether: Local Match Dating edges ahead with ★ 4.4 vs ★ 4.0 (gap of 0.4 stars). Rating volume: Instagram 4.6M ratings, Tether: Local Match Dating 2K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Tether: Local Match Dating revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.97M for Instagram and $208.1K for Tether: Local Match Dating are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Tether: Local Match Dating to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.