Instagram vs textPlus: Text Message + Call

Instagram

Instagram
Google Play
$37.46M/mo
~$449.47M/yr · 7.5B installs
VS

textPlus: Text Message + Call

textPlus
Google Play
$1.51M/mo
~$18.12M/yr · 59.8M installs
Revenue winner Instagram wins +2381% vs other
Installs winner Instagram wins +12360% vs other
MAU winner Instagram wins +2334% vs other
Rating winner textPlus: Text Message + Call wins +1% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 25× more per month than textPlus: Text Message + Call - $37.46M vs $1.51M.
  2. Aggressive pricing. Instagram undercuts at $1.38/mo vs $6.67/mo - converts a higher % of free users.
  3. Bigger install base. Instagram has ~7.5B lifetime installs vs textPlus: Text Message + Call's ~59.8M - 124.6× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
textPlus: Text Message + Call
Monthly revenue (est.)?
$37.46M
$1.51M
Annual revenue (est.)
$449.47M
$18.12M
Lifetime installs (est.)
7.5B
59.8M
Monthly active users (est.)?
186.3M
7.7M
App Store rating
4.02★
4.08★
Total ratings
167.6M
544K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
$6.67
IAP tiers detected
0 tiers
=
0 tiers

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
May 4, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

textPlus: Text Message + Call

textPlus
Google Play
Category
Social
Price
Free
Released
-
Last updated
Apr 13, 2026
File size
-
Content rating
Everyone
Version
8.3.4
Languages
-
View full textPlus: Text Message + Call report →

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

textPlus: Text Message + Call trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Instagram or textPlus: Text Message + Call? v
Instagram earns about $37.46M per month, while textPlus: Text Message + Call earns about $1.51M. That is a 24.8× revenue gap (~$35.95M more per month for Instagram). Annual revenue: Instagram ≈ $449.47M/year, textPlus: Text Message + Call ≈ $18.12M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or textPlus: Text Message + Call? v
Instagram leads with about 7.5B estimated downloads vs 59.8M for textPlus: Text Message + Call - a 124.6× gap. Instagram reports 5,000,000,000+ installs on Google Play. textPlus: Text Message + Call reports 50,000,000+ installs on Google Play.
Are Instagram and textPlus: Text Message + Call in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and textPlus: Text Message + Call offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. textPlus: Text Message + Call: IAP range $0.99 - $44.99 per item. Instagram runs a "Subscription (~$1.38/mo)" monetization model; textPlus: Text Message + Call runs "Subscription (~$6.67/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or textPlus: Text Message + Call? v
textPlus: Text Message + Call edges ahead with ★ 4.1 vs ★ 4.0 (gap of 0.1 stars). Rating volume: Instagram 4.6M ratings, textPlus: Text Message + Call 101K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs textPlus: Text Message + Call revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.46M for Instagram and $1.51M for textPlus: Text Message + Call are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or textPlus: Text Message + Call to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.