Instagram vs Lensa AI: Photo Editor

Instagram

Instagram, Inc.
App Store
$0/mo
~$0/yr · 1.6B installs
VS

Lensa AI: Photo Editor

Prisma labs, inc.
App Store
$955.2K/mo
~$11.46M/yr · 62.4M installs
Revenue winner Lensa AI: Photo Editor wins +95515100% vs other
Installs winner Instagram wins +2471% vs other
MAU winner Instagram wins +160% vs other
Rating winner Lensa AI: Photo Editor wins +0% vs other

Why Lensa AI: Photo Editor is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Lensa AI: Photo Editor earns roughly 955151× more per month than Instagram - $955.2K vs $0.
  2. Subscription model. Lensa AI: Photo Editor runs a $3.00/mo subscription that compounds; Instagram relies on one-shot IAP or ads.
  3. More monetization surfaces. Lensa AI: Photo Editor runs 7 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Lensa AI: Photo Editor report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Lensa AI: Photo Editor
Monthly revenue (est.)?
$0
$955.2K
Annual revenue (est.)
$0
$11.46M
Lifetime installs (est.)
1.6B
62.4M
Monthly active users (est.)?
25.7M
9.9M
App Store rating
4.69★
4.70★
Total ratings
29.2M
416K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$3.00
IAP tiers detected
0 tiers
7 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 22, 2026
File size
562.9 MB
Content rating
12+
Version
435.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Lensa AI: Photo Editor

Prisma labs, inc.
App Store
Category
Photo & Video
Price
Free
Released
Nov 16, 2018
Last updated
Jun 22, 2026
File size
198.7 MB
Content rating
4+
Version
8.8.1
Languages
English, French, German, Japanese, Korean, Portuguese +3 more
View full Lensa AI: Photo Editor report →

Instagram trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

Lensa AI: Photo Editor trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, Instagram or Lensa AI: Photo Editor? v
Lensa AI: Photo Editor earns about $955.2K per month, while Instagram earns about $0. That is a ∞× revenue gap (~$955.2K more per month for Lensa AI: Photo Editor). Annual revenue: Instagram ≈ $0/year, Lensa AI: Photo Editor ≈ $11.46M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Lensa AI: Photo Editor? v
Instagram leads with about 1.6B estimated downloads vs 62.4M for Lensa AI: Photo Editor - a 25.7× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. Lensa AI: Photo Editor's App Store downloads are estimated from 416K ratings.
Are Instagram and Lensa AI: Photo Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Lensa AI: Photo Editor offer? v
Instagram: no IAP detected on the public listing. Lensa AI: Photo Editor: IAP range 7 tiers detected. Instagram runs a "No App Store revenue (monetizes off-store)" monetization model; Lensa AI: Photo Editor runs "Subscription (~$3.00/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Lensa AI: Photo Editor? v
Lensa AI: Photo Editor edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: Instagram 29.2M ratings, Lensa AI: Photo Editor 416K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Lensa AI: Photo Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Instagram and $955.2K for Lensa AI: Photo Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Lensa AI: Photo Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.