Instagram vs Videdit - Handy Video Editor

Instagram

Instagram, Inc.
App Store
$12.20M/mo
~$146.36M/yr · 1.6B installs
VS

Videdit - Handy Video Editor

知刚 刘
App Store
$854/mo
~$10.2K/yr · 32K installs
Revenue winner Instagram wins +1428059% vs other
Installs winner Instagram wins +4932597% vs other
MAU winner Instagram wins +390609% vs other
Rating winner Instagram wins +5% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 14282× more per month than Videdit - Handy Video Editor - $12.20M vs $854.
  2. Subscription model. Instagram runs a $14.99/mo subscription that compounds; Videdit - Handy Video Editor relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Videdit - Handy Video Editor's ~32K - 49327.0× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Videdit - Handy Video Editor
Monthly revenue (est.)?
$12.20M
$854
Annual revenue (est.)
$146.36M
$10.2K
Lifetime installs (est.)
1.6B
32K
Monthly active users (est.)?
25.5M
7K
App Store rating
4.69★
4.48★
Total ratings
29.0M
647
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
No sub
IAP tiers detected
2 tiers
0 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Videdit - Handy Video Editor

知刚 刘
App Store
Category
Photo & Video
Price
USD0.99
Released
Feb 1, 2018
Last updated
Mar 9, 2024
File size
69.8 MB
Content rating
4+
Version
24.03.09
Languages
Arabic, English, French, German, Japanese, Russian +3 more
View full Videdit - Handy Video Editor report →

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Videdit - Handy Video Editor trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Instagram or Videdit - Handy Video Editor? v
Instagram earns about $12.20M per month, while Videdit - Handy Video Editor earns about $854. That is a 14281.6× revenue gap (~$12.20M more per month for Instagram). Annual revenue: Instagram ≈ $146.36M/year, Videdit - Handy Video Editor ≈ $10.2K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Videdit - Handy Video Editor? v
Instagram leads with about 1.6B estimated downloads vs 32K for Videdit - Handy Video Editor - a 49327.0× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. Videdit - Handy Video Editor's App Store downloads are estimated from 647 ratings.
Are Instagram and Videdit - Handy Video Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Videdit - Handy Video Editor offer? v
Instagram: IAP range 2 tiers detected. Videdit - Handy Video Editor: no IAP detected on the public listing. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Videdit - Handy Video Editor runs "Paid app ($0.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Videdit - Handy Video Editor? v
Instagram edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Instagram 29.0M ratings, Videdit - Handy Video Editor 647 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Videdit - Handy Video Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.20M for Instagram and $854 for Videdit - Handy Video Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Videdit - Handy Video Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.