Snapchat vs Splice - Video Editor & Maker

Snapchat

Snap, Inc.
App Store
$65.44M/mo
~$785.30M/yr · 3.0B installs
VS

Splice - Video Editor & Maker

Bending Spoons Apps ApS
App Store
$3.20M/mo
~$38.40M/yr · 63.2M installs
Revenue winner Snapchat wins +1945% vs other
Installs winner Snapchat wins +4644% vs other
MAU winner Snapchat wins +8461% vs other
Rating winner Splice - Video Editor & Maker wins +2% vs other

Why Snapchat is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Snapchat earns roughly 20× more per month than Splice - Video Editor & Maker - $65.44M vs $3.20M.
  2. Aggressive pricing. Snapchat undercuts at $4.99/mo vs $9.99/mo - converts a higher % of free users.
  3. Bigger install base. Snapchat has ~3.0B lifetime installs vs Splice - Video Editor & Maker's ~63.2M - 47.4× the funnel top.
  4. More monetization surfaces. Snapchat runs 6 IAP tiers vs 4 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Snapchat report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Snapchat
vs
Splice - Video Editor & Maker
Monthly revenue (est.)?
$65.44M
$3.20M
Annual revenue (est.)
$785.30M
$38.40M
Lifetime installs (est.)
3.0B
63.2M
Monthly active users (est.)?
850.0M
9.9M
App Store rating
4.50★
4.60★
Total ratings
5.8M
422K
US grossing rank
#5
-
Cheapest monthly sub
$4.99
$9.99
IAP tiers detected
6 tiers
4 tiers

Snapchat

Snap, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Jul 13, 2011
Last updated
May 7, 2026
File size
349.5 MB
Content rating
12+
Version
13.91.1.0
Languages
Arabic, BN, Danish, Dutch, English, Finnish +29 more
View full Snapchat report →

Splice - Video Editor & Maker

Bending Spoons Apps ApS
App Store
Category
Photo & Video
Price
Free
Released
Dec 23, 2010
Last updated
Apr 23, 2026
File size
163.3 MB
Content rating
4+
Version
4.28.63
Languages
English, French, German, Italian, Japanese, Korean +6 more
View full Splice - Video Editor & Maker report →

Snapchat trajectory

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Splice - Video Editor & Maker trajectory

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FAQ

Which makes more money, Snapchat or Splice - Video Editor & Maker? v
Snapchat earns about $65.44M per month, while Splice - Video Editor & Maker earns about $3.20M. That is a 20.5× revenue gap (~$62.24M more per month for Snapchat). Annual revenue: Snapchat ≈ $785.30M/year, Splice - Video Editor & Maker ≈ $38.40M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Snapchat or Splice - Video Editor & Maker? v
Snapchat leads with about 3.0B estimated downloads vs 63.2M for Splice - Video Editor & Maker - a 47.4× gap. Snapchat's App Store downloads are estimated from 5.8M ratings × the standard 1:75 ratio. Splice - Video Editor & Maker's App Store downloads are estimated from 422K ratings.
Are Snapchat and Splice - Video Editor & Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Snapchat and Splice - Video Editor & Maker offer? v
Snapchat: IAP range 6 tiers detected. Splice - Video Editor & Maker: IAP range 4 tiers detected. Snapchat runs a "Subscription (~$4.99/mo) · calibrated by US grossing rank #5" monetization model; Splice - Video Editor & Maker runs "Subscription (~$9.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Snapchat or Splice - Video Editor & Maker? v
Splice - Video Editor & Maker edges ahead with ★ 4.6 vs ★ 4.5 (gap of 0.1 stars). Rating volume: Snapchat 5.8M ratings, Splice - Video Editor & Maker 422K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Snapchat vs Splice - Video Editor & Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $65.44M for Snapchat and $3.20M for Splice - Video Editor & Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Snapchat or Splice - Video Editor & Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.