💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,414 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Scanner App: Genius Scan

The Grizzly Labs · 🍎

-

4.9★

Study →

Call Recorder for iPhone.

JatApp · 🍎

-

4.6★

Study →

Scanner Pro・Scan PDF Documents

Readdle · 🍎

-

4.9★

Study →

Scan Hero: PDF Scanner

Mosaic S.r.l · 🍎

-

4.7★

Study →

Scanner - Scan PDF & Document

Luni · 🍎

-

4.7★

Study →

My Scanner: Scan to PDF & Edit

Dream App Studio UAB · 🍎

-

4.7★

Study →

pdfFiller: edit PDF documents

airSlate · 🍎

-

4.4★

Study →

Jotform - Form, Sign & Survey

Jotform · 🍎

-

4.9★

Study →

PDF Editor: Read, Scan & Sign

Rhophi Analytics LLP · 🍎

-

4.7★

Study →

HoneyBook - Small Business CRM

HoneyBook · 🍎

-

4.8★

Study →

Popl: AI Lead Capture

Popl · 🍎

-

4.8★

Study →

PDF Editor ®

SMM service, s.r.o · 🍎

-

4.6★

Study →

Mystro Driver: Drive & Deliver

Mystro · 🍎

-

4.5★

Study →

Smart Air Printer Pro－AnyPrint

MobileTech OU · 🍎

-

4.5★

Study →

Tiny Fax: Send Fax From iPhone

TinyWork Apps · 🍎

-

4.7★

Study →

Scan Now: PDF Document Scanner

East End · 🍎

-

4.8★

Study →

Wave: Small Business Software

Wave Financial · 🍎

-

4.4★

Study →

Calendly Mobile

Calendly · 🍎

-

4.8★

Study →

Bakesy: Home Bakery Biz App

Bakesy · 🍎

-

4.9★

Study →

Printer app ®

SMM service, s.r.o · 🍎

-

4.1★

Study →

TruthFinder Search

TruthFinder · 🍎

-

4.6★

Study →

Call Recorder iCall

AppInnovations · 🍎

-

4.6★

Study →

Fax from iPhone - Send Docs

oct · 🍎

-

4.7★

Study →

Quo (formerly OpenPhone)

OpenPhone · 🍎

-

4.4★

Study →

Actors Access

Breakdown Services · 🍎

-

2.7★

Study →

xScan : Document Scanner App

VPN MobApps · 🍎

-

4.6★

Study →

Smart Printer App: Print, Scan

Appers · 🍎

-

4.7★

Study →

PDF Scanner App: TapScanner

SMART MEDIA INTERNET MARKETING · 🍎

-

4.7★

Study →

Package Tracker － Packy

CLICKOR · 🍎

-

3.8★

Study →

Billdu: Invoice Estimate Maker

BILLDU · 🍎

-

4.8★

Study →

eFax® Plus-Pro-Protect

Consensus Cloud Solutions · 🍎

-

4.7★

Study →

eSign App: Sign PDF Documents

Municorn · 🍎

-

4.8★

Study →

Index: Business Phone Number

Pinger · 🍎

-

3.9★

Study →

Fax from iPhone: Free of ad

Must Have Apps · 🍎

-

4.7★

Study →

ScanNow: Convert PDF, JPG, Doc

Magenta Apps · 🍎

-

4.7★

Study →

LinkedIn Sales Navigator

LinkedIn · 🍎

-

4.8★

Study →

Handoff Construction Estimator

1Build · 🍎

-

4.8★

Study →

Camera Scanner - PDF

Position Mobile Ltd SEZC · 🍎

-

4.5★

Study →

Swoopa

Market Sourcing Solutions PTY · 🍎

-

4.3★

Study →

Hours Tracker: Time Tracking

Cribasoft · 🍎

-

4.8★

Study →

Invoice Maker by Invoice Home

Invoice Home · 🍎

-

4.6★

Study →

Upwork

Upwork Global · 🍎

-

4.6★

Study →

‎Smart Printer App: iPrint

AppFusion OU · 🍎

-

4.5★

Study →

Smart Printer App & Scanner

On Hand Apps - FZCO · 🍎

-

4.5★

Study →

Your QR Code Scanner

CPCABSOLUTE SL · 🍎

-

4.0★

Study →

Resume Builder Pro with AI

Uncaught Exception · 🍎

-

4.8★

Study →

Acres: Land Data & Parcel Maps

AcreMaps · 🍎

-

4.6★

Study →

PDF Scanner AI: Scan Documents

Cacao Mobile · 🍎

-

4.7★

Study →

Tiny Invoice - Invoice Maker

TinyWork Apps · 🍎

-

4.8★

Study →

eScan: PDF Scanner App

eBash Groupe · 🍎

-

4.6★

Study →