💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,418 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Your QR Code Scanner

CPCABSOLUTE SL · 🍎

-

4.0★

Study →

Resume Builder Pro with AI

Uncaught Exception · 🍎

-

4.8★

Study →

Acres: Land Data & Parcel Maps

AcreMaps · 🍎

-

4.6★

Study →

PDF Scanner AI: Scan Documents

Cacao Mobile · 🍎

-

4.7★

Study →

Tiny Invoice - Invoice Maker

TinyWork Apps · 🍎

-

4.8★

Study →

eScan: PDF Scanner App

eBash Groupe · 🍎

-

4.6★

Study →

ZUMIMALL

zumimall · 🍎

-

4.3★

Study →

OnPhone - Second Phone Number

AnyDay Apps · 🍎

-

4.6★

Study →

CompanyCam

CompanyCam · 🍎

-

4.8★

Study →

Nanit

Udisense · 🍎

-

4.7★

Study →

Arlo Secure: Home Security

Arlo · 🍎

-

4.0★

Study →

Owlet Dream

Owlet Baby Care · 🍎

-

4.6★

Study →

Plant Parent: Plant Care Guide

Glority Global Group · 🍎

-

4.7★

Study →

Phone Tracker - Family Locator

Webpeak OU · 🍎

-

4.3★

Study →

Meete - Meet New Friends

Quantum Communications Development · 🍎

-

4.4★

Study →

Blood Pressure Log, Heart Rate

NarrativeLab OU · 🍎

-

4.3★

Study →

Co-Star Personalized Astrology

Co-Star Astrology Society · 🍎

-

4.8★

Study →

Nebula: Spiritual Guidance

Spiritual Nebula · 🍎

-

4.6★

Study →

Alarmy - Loud alarm clock

Delight Room · 🍎

-

4.8★

Study →

The Pattern: Astrology

Pattern Home · 🍎

-

3.8★

Study →

Planta: AI Plant & Garden Care

Planta · 🍎

-

4.8★

Study →

Astra - Life Advice

Vert Ventures · 🍎

-

4.7★

Study →

HER:Lesbian&Queer LGBTQ Dating

Bloomer · 🍎

-

4.4★

Study →

Kasa Smart

TP-Link Systems · 🍎

-

4.8★

Study →

Victory Shield

Covenant Eyes · 🍎

-

4.3★

Study →

elyra

Changsha Ebao Network Technology · 🍎

-

2.8★

Study →

Woofz - Puppy and Dog Training

nove8 · 🍎

-

4.6★

Study →

Deepsearch AI Search Assistant

TAPSUITE YAZILIM HIZMETLERI ANONIM SIRKETI · 🍎

-

4.3★

Study →

Muzz: Where Muslims Marry

MUZZ · 🍎

-

4.5★

Study →

Himyo - Your Way, Your Pace

Hai Nguyen Duc · 🍎

-

4.6★

Study →

iScape: Landscape Design

iScape · 🍎

-

4.6★

Study →

CorrLinks Text Chat

Advanced Technologies Group · 🍎

-

1.5★

Study →

Paired: Couples & Relationship

Better Half · 🍎

-

4.7★

Study →

Roomster

Roomster · 🍎

-

4.0★

Study →

YarnPal - Crochet & Knitting

PIXELCELL · 🍎

-

4.7★

Study →

AI Decor - AI Home Design

Yspira Digital · 🍎

-

4.8★

Study →

Qustodio Parental Control App

Qustodio · 🍎

-

4.2★

Study →

Powerful Cleaner-Clean Storage

WEBEYE MOBILE HK · 🍎

-

4.6★

Study →

GrowIt: Garden Planner

Glority Global Group · 🍎

-

4.7★

Study →

I Am Sober

I Am Sober · 🍎

-

4.9★

Study →

AuraReel

Changsha Moxun Culture Media · 🍎

-

1.1★

Study →

Veloria - Tales in a Blink

Hunan Qinjiu Network Technology · 🍎

-

1.7★

Study →

Care.com Caregiver: Find Jobs

Care.com · 🍎

-

4.6★

Study →

Pulsetto Wellness

UAB Pulsetto · 🍎

-

4.8★

Study →

Perfect365 Makeup Photo Editor

Perfect365 · 🍎

-

4.8★

Study →

RIZZ

TREND IT · 🍎

-

4.8★

Study →

Care.com: Hire Caregivers

Care.com · 🍎

-

4.3★

Study →

FamilyAlbum - Photo Sharing

MIXI · 🍎

-

4.9★

Study →

Purple Ocean Psychic Reading

Barges · 🍎

-

4.8★

Study →

AT&T Secure Family® parent app

AT&T Services · 🍎

-

4.6★

Study →