💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,464 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Krispy Kreme

Krispy Kreme · ▶︎

-

-★

Study →

Factor_ Prepared Meal Delivery

Factor_ · ▶︎

-

-★

Study →

Kwik Rewards

Kwik Trip · ▶︎

-

-★

Study →

Golden Corral

Golden Corral · ▶︎

-

-★

Study →

Smoothie King

Smoothie King Franchises · ▶︎

-

-★

Study →

Bojangles

Bojangles OpCo · ▶︎

-

-★

Study →

Baskin-Robbins

Baskin Robbins Mobile · ▶︎

-

-★

Study →

Cracker Barrel

Cracker Barrel CBOCS · ▶︎

-

-★

Study →

QDOBA Mexican Eats

Qdoba Digital · ▶︎

-

-★

Study →

Paris Baguette

Paris Baguette America · ▶︎

-

-★

Study →

Del Taco - Del Yeah! Rewards

Del Taco IT · ▶︎

-

-★

Study →

fas REWARDS®

Rovertown · ▶︎

-

-★

Study →

Red Lobster Dining Rewards App

My Red Lobster Rewards · ▶︎

-

-★

Study →

Long John Silver's

Long John Silver's · ▶︎

-

-★

Study →

Pancheros

Pancheros Mexican Grill · ▶︎

-

-★

Study →

White Castle Online Ordering

White Castle Management · ▶︎

-

-★

Study →

Sonny's BBQ

Thanx · ▶︎

-

-★

Study →

Red Robin

Red Robin International · ▶︎

-

-★

Study →

Osta

Osta · ▶︎

-

-★

Study →

talabat: Food, grocery & more

Talabat · ▶︎

-

-★

Study →

Weee! Asian Grocery Delivery

Weee! · ▶︎

-

-★

Study →

El Pollo Loco - Loco Rewards

El Pollo Loco Developers · ▶︎

-

-★

Study →

Total Wine & More

Total Wine & More · ▶︎

-

-★

Study →

HelloFresh: Meal Kit Delivery

HelloFresh SE · ▶︎

-

-★

Study →

GovAuctions.com - Shop Surplus

Auctions · ▶︎

-

-★

Study →

The Home Depot

The Home Depot · ▶︎

-

-★

Study →

Dollar General-Digital Coupons

DOLLAR GENERAL · ▶︎

-

-★

Study →

foodpanda: food & groceries

Foodpanda GmbH a subsidiary of Delivery Hero SE · ▶︎

-

-★

Study →

Circle K

Circle K North America · ▶︎

-

-★

Study →

Sam's Club: Shopping & Savings

Sam's Club · ▶︎

-

-★

Study →

Afterpay: Pay over time

Afterpay · ▶︎

-

-★

Study →

Walgreens

Walgreens · ▶︎

-

-★

Study →

Family Dollar

Family Dollar Stores · ▶︎

-

-★

Study →

Koupon: Real Deals & Codes

Koupon · ▶︎

-

-★

Study →

Sezzle: Buy Now, Pay Later

Sezzle Mobile · ▶︎

-

-★

Study →

Love's Rewards

Love's Travel Stops and Country Stores · ▶︎

-

-★

Study →

DealSeek: Coupons & Discounts

DealSeek · ▶︎

-

-★

Study →

Pogo: Earn Cash & Rewards

Pogo · ▶︎

-

-★

Study →

Capital One Shopping

capitaloneshopping.com · ▶︎

-

-★

Study →

Instacart Shopper: Earn money

Instacart · ▶︎

-

-★

Study →

VEVOR

VEVOR STORE · ▶︎

-

-★

Study →

Chewy: Pet Shopping & Delivery

Chewy · ▶︎

-

-★

Study →

Bath & Body Works

Bath & Body Works- Mobile · ▶︎

-

-★

Study →

Zip

Zip · ▶︎

-

-★

Study →

Kroger

The Kroger · ▶︎

-

-★

Study →

BJ's Wholesale Club

BJ's Wholesale Club · ▶︎

-

-★

Study →

Amazon Business: B2B Shopping

Amazon Mobile · ▶︎

-

-★

Study →

Harbor Freight Tools

Harbor Freight Tools USA · ▶︎

-

-★

Study →

Ace Hardware

Ace Hardware · ▶︎

-

-★

Study →

Four | Buy Now, Pay Later

Four · ▶︎

-

-★

Study →