💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,496 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

PDF Reader App: All PDF Viewer

Innovate AI · ▶︎

-

-★

Study →

WeLive - Video Chat&Meet

WeLive Team · ▶︎

-

-★

Study →

All File Reader

P & L Studio · ▶︎

-

-★

Study →

QR & Barcode Reader

QR SCAN Team · ▶︎

-

-★

Study →

Mail Orange - Messagerie email

Orange SA · ▶︎

-

-★

Study →

impots.gouv

Direction générale des Finances publiques · ▶︎

-

-★

Study →

Chèque-Vacances

L' ANCV · ▶︎

-

-★

Study →

Ma Banque

CREDIT AGRICOLE TECHNOLOGIES ET SERVICES · ▶︎

-

-★

Study →

Vaziva

ID Distribution · ▶︎

-

-★

Study →

Mon compte retraite

GIP Union Retraite · ▶︎

-

-★

Study →

Floa - Prêts, Cartes, Gestion

FLOA · ▶︎

-

-★

Study →

Cofidis, app crédit et budget

Cofidis · ▶︎

-

-★

Study →

BoursoBank

Boursorama · ▶︎

-

-★

Study →

Swile

Swile · ▶︎

-

-★

Study →

La Banque Postale

La Banque Postale · ▶︎

-

-★

Study →

Mon Epargne

Amundi · ▶︎

-

-★

Study →

Crédit Mutuel Pay

Euro Information · ▶︎

-

-★

Study →

Nickel - An account for all

NiCKEL · ▶︎

-

-★

Study →

Banxo

Caisse d'Epargne · ▶︎

-

-★

Study →

My Savings

Natixis Interépargne · ▶︎

-

-★

Study →

Crédit Mutuel, Banque en ligne

Euro Information · ▶︎

-

-★

Study →

Paiement mobile CA

Crédit Agricole · ▶︎

-

-★

Study →

Cetelem - Prêts & Crédits

BNPP Personal Finance · ▶︎

-

-★

Study →

Mes Comptes BNP Paribas

BNP PARIBAS · ▶︎

-

-★

Study →

Bankin'

Bankin SAS · ▶︎

-

-★

Study →

Pluxee

Pluxee International · ▶︎

-

-★

Study →

BforBank - Banque en ligne

BforBank · ▶︎

-

-★

Study →

MACIF

MACIF · ▶︎

-

-★

Study →

Mes Comptes - LCL

LCL - Le Crédit Lyonnais · ▶︎

-

-★

Study →

Mon AXA Assurance

AXA France · ▶︎

-

-★

Study →

Bitpanda: Buy Crypto & Stocks

Bitpanda · ▶︎

-

-★

Study →

L'Appli SG

Société Générale · ▶︎

-

-★

Study →

Banque Populaire

BANQUE POPULAIRE · ▶︎

-

-★

Study →

Fortuneo Banque & Bourse

Fortuneo · ▶︎

-

-★

Study →

L'appli ESALIA

Société Générale · ▶︎

-

-★

Study →

Orange Money Europe: Transfer

Orange SA · ▶︎

-

-★

Study →

Direct Assurance

Direct Assurance · ▶︎

-

-★

Study →

AutoEntrepreneur Urssaf

Urssaf · ▶︎

-

-★

Study →

Alma | Payment in installments

AlmaPay · ▶︎

-

-★

Study →

Mes Assurances

PACIFICA · ▶︎

-

-★

Study →

CIC Banque en ligne & Compte

Euro Information · ▶︎

-

-★

Study →

CIC Pay : paiement mobile

Euro Information · ▶︎

-

-★

Study →

Finary: Budget & Money Tracker

Finary Wealth · ▶︎

-

-★

Study →

Finzee - Budget planner

AJL Budget · ▶︎

-

-★

Study →

Investir, bourse et finance

Les Echos · ▶︎

-

-★

Study →

Simulateur locatif

Julien VH · ▶︎

-

-★

Study →

TrackCoin

Gavekal Intelligence Software (Gavekal-IS) · ▶︎

-

-★

Study →

WeZioo: Couple Budget & Money

NexOps Consulting · ▶︎

-

-★

Study →

Interactiv Trading

interactiv trading · ▶︎

-

-★

Study →

BitRush

HashCoreAI · ▶︎

-

-★

Study →