💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,464 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

EmmaSongs

AUDIO VIDEO MEDIA · ▶︎

-

-★

Study →

Mi Music

Mi Music · ▶︎

-

-★

Study →

eSound: MP3 Music Player App

Spicy Sparks · ▶︎

-

-★

Study →

PELLEGRINI CARD

Gruppo Pellegrini S.p.A · ▶︎

-

-★

Study →

MooneyGo (myCicero)

myCicero Srl · ▶︎

-

-★

Study →

ParkingMyCar - App parcheggio

ParkingMyCar · ▶︎

-

-★

Study →

eDreams: Flights, Hotels, Cars

eDreams App · ▶︎

-

-★

Study →

ITA Airways

ITA SPA · ▶︎

-

-★

Study →

Italo: Italian Highspeed Train

Italo S.p.A · ▶︎

-

-★

Study →

Trenit - find Trains in Italy

Trenìt! · ▶︎

-

-★

Study →

UnipolMove

Unipol Assicurazioni S.p.A · ▶︎

-

-★

Study →

inTaxi travel by taxi in Italy

InTaxi S.C.a R.L · ▶︎

-

-★

Study →

Glimble: NS, Arriva and more

Arriva Personenvervoer Nederland B.V · ▶︎

-

-★

Study →

Costa Cruises

Costa Crociere S.p.A · ▶︎

-

-★

Study →

CaseVacanza.it - App turisti

Feries s.r.l · ▶︎

-

-★

Study →

Travel365 - Travel Guides

Travel365 · ▶︎

-

-★

Study →

RideMovi - Moving Your Life

Ridemovi Spa · ▶︎

-

-★

Study →

Cooltra: E-moped Rental

Cooltra Motosharing SLU · ▶︎

-

-★

Study →

Secret Escapes: Hotel & Travel

Secret Escapes · ▶︎

-

-★

Study →

DiscoverCars: Cheap Car Rental

DiscoverCars.com · ▶︎

-

-★

Study →

Civitatis: Fill your trip!

Civitatis.com · ▶︎

-

-★

Study →

KFC Italia

KFC ITALY S.r.l · ▶︎

-

-★

Study →

Burger King Italia

Burger King Italy · ▶︎

-

-★

Study →

Just Eat - Food Delivery

Just-Eat · ▶︎

-

-★

Study →

MatiPay

MatiPay · ▶︎

-

-★

Study →

Unes

Unes Maxi spa · ▶︎

-

-★

Study →

Coven

MatiPay · ▶︎

-

-★

Study →

Roadhouse - R World

Roadhouse Restaurant · ▶︎

-

-★

Study →

Argenta

MatiPay · ▶︎

-

-★

Study →

Toduba

Toduba · ▶︎

-

-★

Study →

Weeshop: Spesa consapevole

Weeshop S.r.l · ▶︎

-

-★

Study →

Dispensa Emilia

VAIMO SPA · ▶︎

-

-★

Study →

Ricette per Bimby

Ricette Bimby · ▶︎

-

-★

Study →

Fatto in Casa da Benedetta

Mondadori Digital SPA · ▶︎

-

-★

Study →

Bernabei - Vini a domicilio

Bernabei · ▶︎

-

-★

Study →

Pizzikotto

Cigierre - Compagnia Generale Ristorazione spa · ▶︎

-

-★

Study →

Prix Qualità Italiana

PRIX QUALITY · ▶︎

-

-★

Study →

Sushi Score - Count your sushi

Jonas Boserup · ▶︎

-

-★

Study →

Nespresso Smart

Nespresso · ▶︎

-

-★

Study →

GialloZafferano: le Ricette

Mondadori Digital SPA · ▶︎

-

-★

Study →

Sushi Counter

AlexNuccio99 · ▶︎

-

-★

Study →

My Nims

Nims SpA · ▶︎

-

-★

Study →

POPEYES ITALIA

Popeyes Louisiana Kitchen · ▶︎

-

-★

Study →

Meal Planner - Weekly Plan

youmealplan.com · ▶︎

-

-★

Study →

Dpiu

Interlaced · ▶︎

-

-★

Study →

Supermercati Gulliver

Interlaced · ▶︎

-

-★

Study →

Berti Food Truck

Berti Food S.R.L · ▶︎

-

-★

Study →

Recipe organizer: Recipe Bro

Days Until · ▶︎

-

-★

Study →

Burger King Nederland

Burger King · ▶︎

-

-★

Study →

NonnaIsa

Bemark srl · ▶︎

-

-★

Study →