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💳 Paywall & Pricing Analysis

2,428 confirmed subscription apps in our index. Median monthly sub price, distribution histogram, and top apps to study before you set your own paywall.

2,428
Subscription apps
$11.82
Median monthly
$7.06
25th percentile
$20.00
75th percentile

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

$0.99-$2.99 174 $3.00-$4.99 230 $5.00-$7.99 275 $8.00-$9.99 350 $10.00-$14.99 523 $15.00-$19.99 238 $20.00+ 630

The 4 paywall patterns that actually convert

  • Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
  • Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
  • Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
  • Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,428 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer
Monthly sub
Rating
Costco Wholesale Mexico
Costco Wholesale · ▶︎
-
-
Study →
Joy App by Sabritas
Sabritas Mx · ▶︎
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-
Study →
Edenred Wallet
Edenred México · ▶︎
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Study →
Parco: Paga tu estacionamiento
Parco App · ▶︎
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Study →
BIMOBIMO
BIMOBIMO · ▶︎
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Study →
Urbani
inatel · ▶︎
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Study →
Obtén Más
PagaTodo · ▶︎
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Study →
Nicequest
Wakoopa · ▶︎
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Study →
Trueno
rstv-xtrs-mnop · ▶︎
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Study →
QueOpinas
Varsity Plaza · ▶︎
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Study →
1Flechazo
NW Team · ▶︎
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Study →
CAFFENIO app
CAFFENIO · ▶︎
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Study →
Tarot Card Reading Horoscope
Hive 5 Studio · ▶︎
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Study →
OXXO CEL
FreedomPopMx · ▶︎
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-
Study →
Betterware+
BETTERWARE DE MÉXICO S.A. DE C.V · ▶︎
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Study →
Couple360
Lufian Couple Labs · ▶︎
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-
Study →
Slime Simulator Time: 3D ASMR
Questzy · ▶︎
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Study →
Natura On: MyBusiness
Natura & · ▶︎
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Study →
Download Music Mp3
MusicPlayer-Studio · ▶︎
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Study →
Radio Mexico - online radio
Radio FM Online Free · ▶︎
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Study →
Music Downloader- Mp3 Player
AppUSSing · ▶︎
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Study →
Download Music Mp3
SmartO Systems · ▶︎
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Study →
Music Downloader, MP3 Download
Super Music Player Downloader · ▶︎
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Study →
Mezquite Diatonic Accordion
Mecatronium Apps · ▶︎
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Study →
AlBe Sound Lab - Audio Editor
Sound Box · ▶︎
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Study →
Liggo: Respuestas con IA
Nicolás Sesmero · ▶︎
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Study →
CharmChat - Dating Assistant
Miao · ▶︎
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Study →
The Tzadikim
Zion Nefesh - DailyZohar.com · ▶︎
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Study →
Glow by Rose
Glow Kitchen · ▶︎
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Study →
Celubiblia AIO PRO
CeluBiblia / Sonic Elite Producciones · ▶︎
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Study →
PAS
Psicología Autosustentable · ▶︎
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Study →
Orum Tarot - Chat
Orum · ▶︎
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Study →
GPServices Prestador: + Dinero
ZURIMEX Group · ▶︎
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Study →
KiPass
EATPASS S.A. DE C.V · ▶︎
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Study →
Past Post: Legacy Planning
J4PP SA de CV · ▶︎
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Study →
Cosmopolitan México
Editorial-Televisa-Digital · ▶︎
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Study →
Heritage Press
Evangel Life Ministries · ▶︎
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Study →
My Medibank
Medibank Private · ▶︎
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Study →
INTVL
INTVL PTY · ▶︎
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Study →
MoveHealth
VALD · ▶︎
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Study →
Revo Fitness
EGYM · ▶︎
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Study →
nib
nib Health · ▶︎
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Study →
HCF My Membership App
HCF Australia · ▶︎
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Study →
Train with Ash
TRAIN WITH ASH · ▶︎
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Study →
GymMaster Member Portal
GymMaster · ▶︎
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Study →
Push For Better
The Push-Up Challenge · ▶︎
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Study →
My QuitBuddy
Department of Health and Aged Care · ▶︎
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Study →
HBF Health
HBF Health · ▶︎
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Study →
Qantas Wellbeing
Qantas Airways · ▶︎
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Study →
ahm
Medibank Private · ▶︎
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Study →