💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,411 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

PhotoSync NAS Add-On

touchbyte · ▶︎

-

-★

Study →

Cartoon Photo PRO

Game Brain · ▶︎

-

-★

Study →

camart

Pixelab · ▶︎

-

-★

Study →

FishEyeVideo Pro

Bian Di · ▶︎

-

-★

Study →

Huddle community & e-learning

The Huddle B.V · ▶︎

-

-★

Study →

Klup: activiteiten&ontmoeting

Klup · ▶︎

-

-★

Study →

Lijstje.nl

Digital Intelligence · ▶︎

-

-★

Study →

Huuuge Casino 777 Slots Games

Huuuge Games - Play Together · ▶︎

-

-★

Study →

GamePoint Bingo Games of Bingo

GamePoint · ▶︎

-

-★

Study →

Rudolph's Kitchen - Recepten

AIM-Digital · ▶︎

-

-★

Study →

Thuisbezorgd.nl

Takeaway.com · ▶︎

-

-★

Study →

PLUS supermarkt

PLUS Retail · ▶︎

-

-★

Study →

Avocadish: Recipes & Mealplan

Avocadish · ▶︎

-

-★

Study →

Uitgekookt

Uitgekookt B.V · ▶︎

-

-★

Study →

Dirk supermarkt

Dirk Supermarkten B.V · ▶︎

-

-★

Study →

Domino's Pizza Nederland

Domino's Pizza Enterprises · ▶︎

-

-★

Study →

New York Pizza

New York Pizza · ▶︎

-

-★

Study →

Lekker Onderweg

NS Bedrijfsapps · ▶︎

-

-★

Study →

Receptenapp Slim Koken

Voedingscentrum · ▶︎

-

-★

Study →

Crisp - online supermarkt

Crisp · ▶︎

-

-★

Study →

Dodo Pizza Delivery

DODO Brands International DMCC · ▶︎

-

-★

Study →

sloopmelkscanner

Wakker Dier · ▶︎

-

-★

Study →

Marktkauf

EDEKA ZENTRALE Stiftung & Co. KG · ▶︎

-

-★

Study →

БУРГЕР КИНГ - Доставка, купоны

Burger-King · ▶︎

-

-★

Study →

Samokat: Food Delivery

Smart Space · ▶︎

-

-★

Study →

SousChef® Step-by-step recipes

SousChef® · ▶︎

-

-★

Study →

Чижик - доставка продуктов

X5 Tech · ▶︎

-

-★

Study →

Butlon boodschappen

Butlon Holding B.V · ▶︎

-

-★

Study →

Перекресток доставка продуктов

X5 Tech · ▶︎

-

-★

Study →

bol

bol.com · ▶︎

-

-★

Study →

Marktplaats

Marktplaats · ▶︎

-

-★

Study →

Poiesz Supermarkten

Poiesz Supermarkten B.V · ▶︎

-

-★

Study →

vanHaren

Deichmann SE · ▶︎

-

-★

Study →

GAMMA Bouwmarkt

Intergamma · ▶︎

-

-★

Study →

HEMA

Hema · ▶︎

-

-★

Study →

PostNL

PostNL Holding B.V · ▶︎

-

-★

Study →

ABOUT YOU Outlet

ABOUT YOU SE & Co. KG · ▶︎

-

-★

Study →

Scapino Extra's

Scapino Services B.V · ▶︎

-

-★

Study →

Karwei - klussen & inrichten

Intergamma · ▶︎

-

-★

Study →

Etos

Etos · ▶︎

-

-★

Study →

ONLY STORES

Only Stores · ▶︎

-

-★

Study →

Tango

Kuwait Petroleum Group · ▶︎

-

-★

Study →

Vomar Voordeelmarkt

Nakko Services · ▶︎

-

-★

Study →

Alle Folders en aanbiedingen.

Retail Media Support · ▶︎

-

-★

Study →

MediaMarkt Nederland

MMS · ▶︎

-

-★

Study →

Woolsocks: The money app

Woolsocks · ▶︎

-

-★

Study →

ALDI Nederland

ALDI Einkauf SE & Co. oHG · ▶︎

-

-★

Study →

Coolblue

Coolblue · ▶︎

-

-★

Study →

Joom. Shopping for every day

Joom · ▶︎

-

-★

Study →

Makro Companion

METRO Digital · ▶︎

-

-★

Study →