Instagram vs Muse: Reels Video Editor

Instagram

Instagram, Inc.
App Store
$12.19M/mo
~$146.28M/yr · 1.6B installs
VS

Muse: Reels Video Editor

Bigrowth
App Store
$39.9K/mo
~$479.4K/yr · 261K installs
Revenue winner Instagram wins +30416% vs other
Installs winner Instagram wins +610110% vs other
MAU winner Instagram wins +30895% vs other
Rating winner Instagram wins +0% vs other

Why Instagram is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 305× more per month than Muse: Reels Video Editor - $12.19M vs $39.9K.
  2. Bigger install base. Instagram has ~1.6B lifetime installs vs Muse: Reels Video Editor's ~261K - 6102.1× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Muse: Reels Video Editor
Monthly revenue (est.)?
$12.19M
$39.9K
Annual revenue (est.)
$146.28M
$479.4K
Lifetime installs (est.)
1.6B
261K
Monthly active users (est.)?
25.5M
82K
App Store rating
4.69★
4.69★
Total ratings
29.0M
3K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
=
$14.99
IAP tiers detected
2 tiers
1 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Muse: Reels Video Editor

Bigrowth
App Store
Category
Photo & Video
Price
Free
Released
Nov 6, 2022
Last updated
Apr 28, 2026
File size
94.8 MB
Content rating
4+
Version
9.7
Languages
English, French, German, Italian, Portuguese, Russian +1 more
View full Muse: Reels Video Editor report →

Instagram trajectory

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Muse: Reels Video Editor trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Instagram or Muse: Reels Video Editor? v
Instagram earns about $12.19M per month, while Muse: Reels Video Editor earns about $39.9K. That is a 305.2× revenue gap (~$12.15M more per month for Instagram). Annual revenue: Instagram ≈ $146.28M/year, Muse: Reels Video Editor ≈ $479.4K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Muse: Reels Video Editor? v
Instagram leads with about 1.6B estimated downloads vs 261K for Muse: Reels Video Editor - a 6102.1× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. Muse: Reels Video Editor's App Store downloads are estimated from 3K ratings.
Are Instagram and Muse: Reels Video Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Muse: Reels Video Editor offer? v
Instagram: IAP range 2 tiers detected. Muse: Reels Video Editor: IAP range 1 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Muse: Reels Video Editor runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Muse: Reels Video Editor? v
Instagram edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: Instagram 29.0M ratings, Muse: Reels Video Editor 3K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Muse: Reels Video Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.19M for Instagram and $39.9K for Muse: Reels Video Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Muse: Reels Video Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.