Instagram vs MyShow Camera

Instagram

Instagram, Inc.
App Store
$12.28M/mo
~$147.41M/yr · 1.6B installs
VS

MyShow Camera

LEONARDO MENEZES BRANQUINHO
App Store
$42/mo
~$509/yr · 800 installs
Revenue winner Instagram wins +29248890% vs other
Installs winner Instagram wins +200907681% vs other
MAU winner Instagram wins +10714982% vs other
Rating winner Instagram wins +469% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 292490× more per month than MyShow Camera - $12.28M vs $42.
  2. Subscription model. Instagram runs a $14.99/mo subscription that compounds; MyShow Camera relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs MyShow Camera's ~800 - 2009077.8× the funnel top.
  4. Better app store reviews. Instagram sits at 4.69★ vs 0.00★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
MyShow Camera
Monthly revenue (est.)?
$12.28M
$42
Annual revenue (est.)
$147.41M
$509
Lifetime installs (est.)
1.6B
800
Monthly active users (est.)?
25.7M
240
App Store rating
4.69★
-
Total ratings
29.2M
0
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
No sub
IAP tiers detected
2 tiers
0 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 29, 2026
File size
561.2 MB
Content rating
12+
Version
436.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

MyShow Camera

LEONARDO MENEZES BRANQUINHO
App Store
Category
Photo & Video
Price
USD1.99
Released
May 5, 2026
Last updated
May 25, 2026
File size
3.6 MB
Content rating
4+
Version
1.0.11
Languages
English
View full MyShow Camera report →

Instagram trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

MyShow Camera trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Instagram or MyShow Camera? v
Instagram earns about $12.28M per month, while MyShow Camera earns about $42. That is a 292489.9× revenue gap (~$12.28M more per month for Instagram). Annual revenue: Instagram ≈ $147.41M/year, MyShow Camera ≈ $509/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or MyShow Camera? v
Instagram leads with about 1.6B estimated downloads vs 800 for MyShow Camera - a 2009077.8× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. MyShow Camera's App Store downloads are estimated from 0 ratings.
Are Instagram and MyShow Camera in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and MyShow Camera offer? v
Instagram: IAP range 2 tiers detected. MyShow Camera: no IAP detected on the public listing. Instagram runs a "Subscription (~$14.99/mo)" monetization model; MyShow Camera runs "Paid app ($1.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or MyShow Camera? v
Instagram edges ahead with a higher overall score (gap of 4.7 stars). Rating volume: Instagram 29.2M ratings, MyShow Camera 0 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs MyShow Camera revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.28M for Instagram and $42 for MyShow Camera are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or MyShow Camera to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.