Instagram vs Photo Collage EZ

Instagram

Instagram, Inc.
App Store
$12.20M/mo
~$146.36M/yr · 1.6B installs
VS

Photo Collage EZ

PaulJAdam.com
App Store
$40/mo
~$475/yr · 2K installs
Revenue winner Instagram wins +30491105% vs other
Installs winner Instagram wins +106381721% vs other
MAU winner Instagram wins +5673597% vs other
Rating winner Instagram wins +469% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 304912× more per month than Photo Collage EZ - $12.20M vs $40.
  2. Subscription model. Instagram runs a $14.99/mo subscription that compounds; Photo Collage EZ relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Photo Collage EZ's ~2K - 1063818.2× the funnel top.
  4. Better app store reviews. Instagram sits at 4.69★ vs 0.00★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
Photo Collage EZ
Monthly revenue (est.)?
$12.20M
$40
Annual revenue (est.)
$146.36M
$475
Lifetime installs (est.)
1.6B
2K
Monthly active users (est.)?
25.5M
450
App Store rating
4.69★
-
Total ratings
29.0M
0
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
No sub
IAP tiers detected
2 tiers
0 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Photo Collage EZ

PaulJAdam.com
App Store
Category
Photo & Video
Price
USD0.99
Released
May 7, 2026
Last updated
May 7, 2026
File size
15.1 MB
Content rating
4+
Version
1.0
Languages
English
View full Photo Collage EZ report →

Instagram trajectory

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Photo Collage EZ trajectory

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FAQ

Which makes more money, Instagram or Photo Collage EZ? v
Instagram earns about $12.20M per month, while Photo Collage EZ earns about $40. That is a 304912.0× revenue gap (~$12.20M more per month for Instagram). Annual revenue: Instagram ≈ $146.36M/year, Photo Collage EZ ≈ $475/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Photo Collage EZ? v
Instagram leads with about 1.6B estimated downloads vs 2K for Photo Collage EZ - a 1063818.2× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. Photo Collage EZ's App Store downloads are estimated from 0 ratings.
Are Instagram and Photo Collage EZ in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Photo Collage EZ offer? v
Instagram: IAP range 2 tiers detected. Photo Collage EZ: no IAP detected on the public listing. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Photo Collage EZ runs "Paid app ($0.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Photo Collage EZ? v
Instagram edges ahead with a higher overall score (gap of 4.7 stars). Rating volume: Instagram 29.0M ratings, Photo Collage EZ 0 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Photo Collage EZ revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.20M for Instagram and $40 for Photo Collage EZ are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Photo Collage EZ to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.