Instagram vs Photoleap: AI Photo Generator
Instagram, Inc.
App Store
$12.28M/mo
~$147.41M/yr · 1.6B installs
VS
Photoleap: AI Photo Generator
Lightricks Ltd.
App Store
$1.10M/mo
~$13.22M/yr · 20.6M installs
Revenue winner
Instagram wins
+1015% vs other
Installs winner
Instagram wins
+7692% vs other
MAU winner
Instagram wins
+428% vs other
Rating winner
Instagram wins
+0% vs other
Why Instagram is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 11× more per month than Photoleap: AI Photo Generator - $12.28M vs $1.10M.
- Premium pricing. Instagram charges $14.99/mo vs Photoleap: AI Photo Generator's $6.99/mo - higher ARPU per converted user.
- Bigger install base. Instagram has ~1.6B lifetime installs vs Photoleap: AI Photo Generator's ~20.6M - 77.9× the funnel top.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Instagram
vs
Photoleap: AI Photo Generator
Monthly revenue (est.)?
$12.28M
◀
$1.10M
Annual revenue (est.)
$147.41M
◀
$13.22M
Lifetime installs (est.)
1.6B
◀
20.6M
Monthly active users (est.)?
25.7M
◀
4.9M
App Store rating
4.69★
◀
4.68★
Total ratings
29.2M
◀
138K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
◀
$6.99
IAP tiers detected
2 tiers
▶
3 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Oct 6, 2010
- Last updated
- Jun 29, 2026
- File size
- 561.2 MB
- Content rating
- 12+
- Version
- 436.0.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
- Category
- Photo & Video
- Price
- Free
- Released
- Jul 6, 2017
- Last updated
- Jun 24, 2026
- File size
- 528.1 MB
- Content rating
- 4+
- Version
- 2.123
- Languages
- English, French, German, Italian, Japanese, Korean +6 more
Instagram trajectory
Photoleap: AI Photo Generator trajectory
FAQ
Which makes more money, Instagram or Photoleap: AI Photo Generator? v
Instagram earns about $12.28M per month, while Photoleap: AI Photo Generator earns about $1.10M. That is a 11.1× revenue gap (~$11.18M more per month for Instagram). Annual revenue: Instagram ≈ $147.41M/year, Photoleap: AI Photo Generator ≈ $13.22M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Photoleap: AI Photo Generator? v
Instagram leads with about 1.6B estimated downloads vs 20.6M for Photoleap: AI Photo Generator - a 77.9× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. Photoleap: AI Photo Generator's App Store downloads are estimated from 138K ratings.
Are Instagram and Photoleap: AI Photo Generator in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Photoleap: AI Photo Generator offer? v
Instagram: IAP range 2 tiers detected. Photoleap: AI Photo Generator: IAP range 3 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Photoleap: AI Photo Generator runs "Subscription (~$6.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Photoleap: AI Photo Generator? v
Instagram edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: Instagram 29.2M ratings, Photoleap: AI Photo Generator 138K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Photoleap: AI Photo Generator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.28M for Instagram and $1.10M for Photoleap: AI Photo Generator are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Photoleap: AI Photo Generator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.