Instagram vs Pro Camera by Moment
Instagram, Inc.
App Store
$243.79M/mo
~$2.93B/yr · 1.6B installs
VS
Pro Camera by Moment
Moment Inc.
App Store
$98.1K/mo
~$1.18M/yr · 737K installs
Revenue winner
Instagram wins
+248452% vs other
Installs winner
Instagram wins
+216262% vs other
MAU winner
Instagram wins
+218336% vs other
Rating winner
Instagram wins
+3% vs other
Why Instagram is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 2486× more per month than Pro Camera by Moment - $243.79M vs $98.1K.
- Aggressive pricing. Instagram undercuts at $14.99/mo vs $17.34/mo - converts a higher % of free users.
- Bigger install base. Instagram has ~1.6B lifetime installs vs Pro Camera by Moment's ~737K - 2163.6× the funnel top.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$243.79M
◀
$98.1K
Annual revenue (est.)
$2.93B
◀
$1.18M
Lifetime installs (est.)
1.6B
◀
737K
Monthly active users (est.)?
504.0M
◀
231K
App Store rating
4.69★
◀
4.58★
Total ratings
29.0M
◀
9K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
▶
$17.34
IAP tiers detected
2 tiers
▶
6 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Oct 6, 2010
- Last updated
- May 5, 2026
- File size
- 546.4 MB
- Content rating
- 12+
- Version
- 428.2.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
- Category
- Photo & Video
- Price
- USD4.99
- Released
- Nov 18, 2014
- Last updated
- Mar 5, 2026
- File size
- 118.5 MB
- Content rating
- 4+
- Version
- 5.8.6
- Languages
- English
Instagram trajectory
Pro Camera by Moment trajectory
FAQ
Which makes more money, Instagram or Pro Camera by Moment? v
Instagram earns about $243.79M per month, while Pro Camera by Moment earns about $98.1K. That is a 2485.5× revenue gap (~$243.70M more per month for Instagram). Annual revenue: Instagram ≈ $2.93B/year, Pro Camera by Moment ≈ $1.18M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Pro Camera by Moment? v
Instagram leads with about 1.6B estimated downloads vs 737K for Pro Camera by Moment - a 2163.6× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. Pro Camera by Moment's App Store downloads are estimated from 9K ratings.
Are Instagram and Pro Camera by Moment in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Pro Camera by Moment offer? v
Instagram: IAP range 2 tiers detected. Pro Camera by Moment: IAP range 6 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Pro Camera by Moment runs "Paid app ($4.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Pro Camera by Moment? v
Instagram edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.1 stars). Rating volume: Instagram 29.0M ratings, Pro Camera by Moment 9K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Pro Camera by Moment revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $243.79M for Instagram and $98.1K for Pro Camera by Moment are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Pro Camera by Moment to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
