Instagram vs TrueCloud

Instagram

Instagram, Inc.
App Store
$12.28M/mo
~$147.31M/yr · 1.6B installs
VS

TrueCloud

Sagar Kabra
App Store
$45/mo
~$542/yr · 500 installs
Revenue winner Instagram wins +27280271% vs other
Installs winner Instagram wins +321231833% vs other
MAU winner Instagram wins +18356010% vs other
Rating winner Instagram wins +51% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 272804× more per month than TrueCloud - $12.28M vs $45.
  2. Premium pricing. Instagram charges $14.99/mo vs TrueCloud's $9.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs TrueCloud's ~500 - 3212319.3× the funnel top.
  4. Better app store reviews. Instagram sits at 4.69★ vs 3.10★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
TrueCloud
Monthly revenue (est.)?
$12.28M
$45
Annual revenue (est.)
$147.31M
$542
Lifetime installs (est.)
1.6B
500
Monthly active users (est.)?
25.7M
140
App Store rating
4.69★
3.10★
Total ratings
29.2M
10
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
$9.99
IAP tiers detected
2 tiers
8 tiers

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 24, 2026
File size
560.7 MB
Content rating
12+
Version
435.1.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

TrueCloud

Sagar Kabra
App Store
Category
Photo & Video
Price
Free
Released
Dec 6, 2016
Last updated
Dec 26, 2025
File size
611.7 MB
Content rating
4+
Version
4.6.6
Languages
Arabic, Czech, Danish, Dutch, English, Finnish +20 more
View full TrueCloud report →

Instagram trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

TrueCloud trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, Instagram or TrueCloud? v
Instagram earns about $12.28M per month, while TrueCloud earns about $45. That is a 272803.7× revenue gap (~$12.28M more per month for Instagram). Annual revenue: Instagram ≈ $147.31M/year, TrueCloud ≈ $542/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or TrueCloud? v
Instagram leads with about 1.6B estimated downloads vs 500 for TrueCloud - a 3212319.3× gap. Instagram's App Store downloads are estimated from 29.2M ratings × the standard 1:75 ratio. TrueCloud's App Store downloads are estimated from 10 ratings.
Are Instagram and TrueCloud in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and TrueCloud offer? v
Instagram: IAP range 2 tiers detected. TrueCloud: IAP range 8 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; TrueCloud runs "Subscription (~$9.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or TrueCloud? v
Instagram edges ahead with ★ 4.7 vs ★ 3.1 (gap of 1.6 stars). Rating volume: Instagram 29.2M ratings, TrueCloud 10 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs TrueCloud revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.28M for Instagram and $45 for TrueCloud are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or TrueCloud to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.