💳 Paywall & Pricing Analysis

Pricing distribution

Where most subscription apps land. The fat middle ($5-$10/mo) is where most users have anchored - undercut for volume, charge higher only with strong differentiation.

The 4 paywall patterns that actually convert

• Free trial → annual. 7 days free, $39.99/yr after. Best for daily-use apps. Annual upfront protects revenue from churn - the standard for habit / fitness / wellness.
• Free + paywall after N actions. User completes 2-3 actions then hits paywall. Best for utility / one-shot apps. Show value before asking.
• Hard paywall. First screen after onboarding is the paywall. Highest LTV per signup but burns 80%+ of installs. Only with brand awareness.
• Freemium with feature gates. Core free, advanced features paid. Hardest to monetize - users find workarounds. Usually combined with another model.

All 2,454 subscription apps to study

Every detected subscription app, sorted by estimated monthly revenue. Click any to see its full revenue profile. Pay attention to: free trial length, annual discount %, paywall placement, IAP tier count.

App / Developer

Monthly sub

Rating

Daily Dozen-Culture in Photos

北京上下四方文化有限公司 · 🍎

$5/mo rev

3.8★

Study →

Mika's Treasure 2 Collection

Rinzz · 🍎

$5/mo rev

2.0★

Study →

Complexo Favela

Bruno Santana · 🍎

$5/mo rev

3.5★

Study →

Гардеробная

Sunspear · 🍎

$5/mo rev

5.0★

Study →

Дневник Питания - Мой Рацион!

Dmitry Shabanov · 🍎

$5/mo rev

4.5★

Study →

FlipClock +

项羽 冀 · 🍎

$5/mo rev

5.0★

Study →

Choice of Life Middle Ages

Aleksey Evdokimov · 🍎

$5/mo rev

4.6★

Study →

DocScanner - Scan Documents, Receipts, Biz Cards

Abhay Vala · 🍎

$5/mo rev

1.0★

Study →

Antolin Lesespiele 1/2

Westermann Digital · 🍎

$4/mo rev

5.0★

Study →

Wind & Sea Med

Daniele Fruzzetti · 🍎

$4/mo rev

5.0★

Study →

XPics

捷 廖 · 🍎

$4/mo rev

3.3★

Study →

EpicMoments

Jododdle · 🍎

$4/mo rev

5.0★

Study →

Autoparts for Land Rover

Andrey Ivanchenko · 🍎

$4/mo rev

1.0★

Study →

Neon Valley [CLASSIC]

Quantic Bit · ▶︎

$3/mo rev

4.3★

Study →

Madeira Weather

AGENCIA REGIONAL PARA O DESENVOLVIMENTO DA INVESTIGACAO, TECNOLOGIA E INOVACAO - ASSOCIACAO · 🍎

$3/mo rev

4.0★

Study →

CoPE Paediatric Emergency

Rigshospitalet · 🍎

$3/mo rev

5.0★

Study →

Zoo Wars: Cute Animal Battles

Aya Taguchi · 🍎

$3/mo rev

5.0★

Study →

GIKA - Vintage Phone Cam

Noahproject · 🍎

$3/mo rev

5.0★

Study →

Dark Tap Dice

Su Min Kim · 🍎

$3/mo rev

4.5★

Study →

阿福出境管家（原签证大师）

明龙 张 · 🍎

$3/mo rev

5.0★

Study →

Internet Speed Limiter

NeuralQuark · 🍎

$3/mo rev

5.0★

Study →

Up to 99

Sunspear · 🍎

$3/mo rev

5.0★

Study →

iErase

kitamura hira · 🍎

$3/mo rev

5.0★

Study →

Video To Live Photo

聪 田 · 🍎

$3/mo rev

5.0★

Study →

Gem Genius AI

Trisphere Apps · 🍎

$3/mo rev

3.0★

Study →

NDNS - 내돈내산 탐지기

Yeonju Choi · 🍎

$3/mo rev

5.0★

Study →

Tung Sahur Void Runner

Quantic Bit · ▶︎

$1/mo rev

3.6★

Study →

24 Hour Wish: Reach Wish Timer

广生 周 · 🍎

$1/mo rev

4.0★

Study →

Emergency Drugs

ferrazza · 🍎

$1/mo rev

2.0★

Study →

CreateDun : Tower Defense

Jeong Mo Lee · 🍎

$1/mo rev

5.0★

Study →

同城约友-梦幻沉浸式交友新体验

新忠 袁 · 🍎

$1/mo rev

5.0★

Study →

The Same World Collection

Rinzz · 🍎

$1/mo rev

5.0★

Study →

Point Quest

Sunspear · 🍎

$1/mo rev

5.0★

Study →

y2kam

Jeroen Keij · 🍎

$1/mo rev

4.5★

Study →

Викторина: Битва умов

Konstantin Khoroshun · 🍎

$1/mo rev

1.0★

Study →

Photo Editor App Pro

Sergej Kachalo · 🍎

$1/mo rev

5.0★

Study →

Archiver for iPhone

Sergej Kachalo · 🍎

$1/mo rev

5.0★

Study →

Time™

Tsz Chung Chau · 🍎

$1/mo rev

5.0★

Study →

Другая жизнь II

Sunspear · 🍎

$1/mo rev

5.0★

Study →

Melbourne Trams

JOhn Lyons · 🍎

$1/mo rev

1.0★

Study →

Calorie Counter - MyNetDiary

MyNetDiary.com · ▶︎

-

4.7★

Study →

Peacock TV: Stream TV & Movies

Peacock TV · 🍎

-

4.7★

Study →

TikTok Lite - Faster TikTok

TikTok · ▶︎

-

4.3★

Study →

Binance.US: Buy BTC & Crypto

BAM Trading Services · 🍎

-

4.2★

Study →

Samsung My Files

Samsung Electronics · ▶︎

-

4.1★

Study →

Binance: Buy Bitcoin & Crypto

Binance · ▶︎

-

4.8★

Study →

Monzo - Mobile Banking

Monzo · ▶︎

-

4.2★

Study →

Uber - Request a ride

Uber · 🍎

-

4.9★

Study →

HotSchedules Logbook

Fourth Enterprises · ▶︎

-

4.3★

Study →

Google

Google · 🍎

-

4.7★

Study →