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REV.NOW
Clash of Clans earns about
$5.41M/month
range $2.98M – $7.85M · $64.97M/year
Live data · refreshed every hour
Per Day
$180.5K
$99.3K – $261.7K
Per Week
$1.26M
$694.8K – $1.83M
Per Month
$5.41M
$2.98M – $7.85M
Per Year
$64.97M
$35.73M – $94.21M
Lifetime
$162.43M
$89.34M – $235.52M
Brand revenue
📰 Reported
Supercell - full brand revenue
Annual brand revenue (2024)
$2.4B/year
App Store / Play Store share
3%
≈ $65M/year of in-app revenue
Off-store revenue (everything else)
$2.3B/year
97% of total brand revenue
Supercell earns about $2.4B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Clash of Clans
Auto-generated from this app's real revenue ($5.41M/month · $64.97M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
65/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$2.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Clash of Clans is at $2.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Clash of Clans for 30 days - here's what I'd do differently"
- "Why Clash of Clans costs $2.99/mo when ours costs $1.79"
- "The games app Clash of Clans won't tell you these 3 things"
Monetization
Subscription (~$2.99/mo) · calibrated by US grossing rank #97Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
467.0M installs · 20.1% active · 1.4% pay
In-App Purchases 7
- Subscription Special Offer3 tiers $2.99 – $9.99 range
- Subscription Gold Pass2 tiers $4.99 – $6.99 range
- One-time Pocketful of Gems $0.99 one-time
- One-time Resource Pack $0.99 one-time
- One-time Pile of Gems $4.99 one-time
- One-time Bag of Gems $9.99 one-time
- One-time Sack of Gems $19.99 one-time
7 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 18.350.8
- Released
- Aug 2, 2012
- Last Updated
- May 6, 2026
- File Size
- 556.8 MB
- Required OS
- 15.0
- Content Rating
- 9+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- Arabic, Dutch, English, Finnish, French, German, Indonesian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Russian, Chinese, Spanish, Thai, Chinese, Turkish, Vietnamese
- Developer
- Supercell
What's new in v18.350.8
On Guard!
• New Guardian: Logger joins Town Hall 18 to sling mighty stumps at ground and air enemies!
• New Common Hero Equipment: Sink your teeth into defenses with Dragon Duke’s Electro Fangs and chomp a chain reaction through villages!
• New Siege Machine: The Sky Wagon offers reliable troop delivery to the heart of your opponent’s village!
• Legend League Rework: Legend League has been divided into three unique levels to offer more variety for top-ranked players!
Fun Numbers - share these
$2
every second
$125
every minute
$7.5K
every hour
$180.5K
every day
- ☕ Buys 36K $5 coffees every day
- 👨💻 Pays for 361 senior engineer salaries per year
- 🚗 Earns enough for 2K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 2 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
467.0M
estimated from 2,746,879 ratings
Active Users (MAU est.)
93.9M
20.1% of installs · GAMES category benchmark
US Grossing Rank
#97
Live from App Store top-grossing chart
Monetization
Subscription (~$2.99/mo) · calibrated by US grossing rank #97
Rating Distribution
5★
2.4M
4★
180K
3★
57K
2★
23K
1★
76K
Compare Clash of Clans or explore similar apps
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Frequently Asked About Clash of Clans
How much money does Clash of Clans make on the App Store? ⌄
Clash of Clans has an estimated App Store revenue of $5.41M per month (~$64.97M per year, $180.5K per day) with a likely range of $2.98M to $7.85M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Clash of Clans get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (2.7M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 467.0M total iOS downloads for Clash of Clans - and roughly 93.9M monthly active users on iPhone and iPad.
Is Clash of Clans a top grossing iOS app and what is its App Store rank? ⌄
Clash of Clans is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Clash of Clans compares to other highest-grossing iPhone and iPad apps.
How is Clash of Clans App Store revenue estimated? ⌄
Rev.now estimates Clash of Clans App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Clash of Clans offer on iOS? ⌄
Clash of Clans offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Clash of Clans App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Clash of Clans side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Clash of Clans? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Clash of Clans. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
