Unfold: Reels & Story Maker vs Video Star
Unfold: Reels & Story Maker
Squarespace, Inc.
App Store
$2.39M/mo
~$28.66M/yr · 23.8M installs
VS
Video Star
Frontier Design Group
App Store
$572.8K/mo
~$6.87M/yr · 9.8M installs
Revenue winner
Unfold: Reels & Story Maker wins
+317% vs other
Installs winner
Unfold: Reels & Story Maker wins
+142% vs other
MAU winner
Unfold: Reels & Story Maker wins
+92% vs other
Rating winner
Unfold: Reels & Story Maker wins
+19% vs other
Why Unfold: Reels & Story Maker is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Unfold: Reels & Story Maker earns roughly 4× more per month than Video Star - $2.39M vs $572.8K.
- Aggressive pricing. Unfold: Reels & Story Maker undercuts at $2.99/mo vs $5.99/mo - converts a higher % of free users.
- Bigger install base. Unfold: Reels & Story Maker has ~23.8M lifetime installs vs Video Star's ~9.8M - 2.4× the funnel top.
- More monetization surfaces. Unfold: Reels & Story Maker runs 10 IAP tiers vs 8 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Unfold: Reels & Story Maker report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Unfold: Reels & Story Maker
vs
Video Star
Monthly revenue (est.)?
$2.39M
◀
$572.8K
Annual revenue (est.)
$28.66M
◀
$6.87M
Lifetime installs (est.)
23.8M
◀
9.8M
Monthly active users (est.)?
5.7M
◀
3.0M
App Store rating
4.86★
◀
4.07★
Total ratings
158K
◀
89K
US grossing rank
-
=
-
Cheapest monthly sub
$2.99
▶
$5.99
IAP tiers detected
10 tiers
◀
8 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Jun 12, 2017
- Last updated
- Jun 22, 2026
- File size
- 312.5 MB
- Content rating
- 17+
- Version
- 8.160.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +5 more
- Category
- Photo & Video
- Price
- Free
- Released
- Sep 28, 2011
- Last updated
- Jun 20, 2026
- File size
- 535.3 MB
- Content rating
- 4+
- Version
- 15.2.2
- Languages
- Arabic, Czech, Danish, Dutch, English, French +16 more
Unfold: Reels & Story Maker trajectory
Video Star trajectory
FAQ
Which makes more money, Unfold: Reels & Story Maker or Video Star? v
Unfold: Reels & Story Maker earns about $2.39M per month, while Video Star earns about $572.8K. That is a 4.2× revenue gap (~$1.82M more per month for Unfold: Reels & Story Maker). Annual revenue: Unfold: Reels & Story Maker ≈ $28.66M/year, Video Star ≈ $6.87M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Unfold: Reels & Story Maker or Video Star? v
Unfold: Reels & Story Maker leads with about 23.8M estimated downloads vs 9.8M for Video Star - a 2.4× gap. Unfold: Reels & Story Maker's App Store downloads are estimated from 158K ratings × the standard 1:75 ratio. Video Star's App Store downloads are estimated from 89K ratings.
Are Unfold: Reels & Story Maker and Video Star in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Unfold: Reels & Story Maker and Video Star offer? v
Unfold: Reels & Story Maker: IAP range 10 tiers detected. Video Star: IAP range 8 tiers detected. Unfold: Reels & Story Maker runs a "Subscription (~$12.99/mo)" monetization model; Video Star runs "Subscription (~$5.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Unfold: Reels & Story Maker or Video Star? v
Unfold: Reels & Story Maker edges ahead with ★ 4.9 vs ★ 4.1 (gap of 0.8 stars). Rating volume: Unfold: Reels & Story Maker 158K ratings, Video Star 89K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Unfold: Reels & Story Maker vs Video Star revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.39M for Unfold: Reels & Story Maker and $572.8K for Video Star are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Unfold: Reels & Story Maker or Video Star to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.